Intellectual property and brand identity can be just as important as revenue when it comes to your business. As an example, you might wonder what happens if someone starts selling a product using your company name and logo as an endorsement without your

Naming a business may seem inconsequential, but it carries much weight. Many startups usually make the mistake of just choosing any name for their business without knowing that a great business name should reflect your business identity and goals. Host

Weddings bring families and friends together to celebrate but also require much planning. Because so much thought and time go into weddings, most couples hire companies to assist in their endeavors or provide specialized products to make their big day un

Every startup needs to adapt to a constantly changing market. In Nigeria, meeting customers' needs and staying one step ahead is critical to monitor trends and adapting to some of them. I share six top business trends for 2023 and how businesses can

Every side hustle starts with an idea, an interest, or a hobby. There are several side hustles one can start and run with while leveraging the use of technology. Francis Onuk shares 7 options in this episode.

There are lots of things people can start doing to earn money. With the use of tech and the internet, many persons can decide to add a stream of income to what they currently do or take it on as a business which will benefit themselves and their community

Content marketing is a strategy used to attract, engage, and retain an audience by creating and sharing relevant articles, videos, podcasts, and other media. This episode deals with types of content, how startup founders can get effective strategies in cr

Selling a solution matched perfectly to a clearly defined problem that is experienced by a lot of people is often seen as a great business opportunity.Many people don't know that founders sell their startups particularly when they have developed a proven

WhatsApp Business Platform is for medium to large businesses who are looking to scale engagement of audiences, accelerate sales and drive better customer support outcomes. Lekan Bamigboye shares how business owners can start using this tool with the host,

Funding seems to be a major part of the startup journey. Mr. David tells what Digital Tribes Co-operative is doing for techies in Nigeria