Superlative

Superlative


THE INNOVATIVE AND RISK-TAKING HISTORY OF GREUBEL FORSEY WITH MICHAEL CLERIZO

February 03, 2025

This week on the SUPERLATIVE Podcast, host and aBlogtoWatch founder Ariel Adams is joined by Michael Clerizo. Michael is a London-based American journalist who is noted for his in-depth analysis of bespoke luxury products for Financial Times, Wall Street Journal, and other major publications. He recently authored a new book titled “Greubel Forsey: The Art of Invention”, which releases on Amazon on February 28th. Throughout their engaging conversation, Ariel Adams and Michael Clerizo explore the unique perspective of independent watchmakers, the story behind the luxury brand Greubel Forsey, and how Gruebel Forsey's journey truly reflects innovation and risk-taking in watchmaking. They discuss the changing perceptions of mechanical watches in today's pop culture and the relevance of traditional craftsmanship in a modern context. Ariel and Michael delve into the enduring appeal and craftsmanship of watches, particularly focusing on the unique approach of Greubel Forsey. They also chat about how the watch hobby demonstrates remarkable resilience over time, the human connection in craftsmanship, and the innovative use of nanotechnology in watchmaking. Join in on the conversation with Ariel and Michael on this week’s episode of the Superlative Podcast.


- Pre-Order Michael’s Latest Book on Amazon - https://a.co/d/aJDEA5I



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