Superlative
FROM DEEP IN THE SWISS WATCH INDUSTRY TO FOUNDING A WATCH BRAND IN AUSTRALIA WITH CHRISTOPHE HOPPE OF BAUSELE.
This week on the Superlative Podcast, host and aBlogtoWatch Founder Ariel Adams is joined by Christophe Hoppe, the Founder of Bausele watches based out of Australia. They discuss Christophe's journey from working in the Swiss watch industry to establishing his own brand in Australia while seeking a new life and opportunity. The conversation explores the cultural influences on watch design, the evolution of the Australian watch market, and the significance of their military collaborations. Christophe shares insights into the art of watch hands, as that was a large part of his career before Bausele, and how navigating supplier relationships is a complex but essential part of the business. They also dive into how design philosophy must balance originality with consumer familiarity and why consumer price sensitivity plays a significant role in watch purchasing decisions. Join in on the conversation with Ariel and Christophe on this week’s episode of the Superlative Podcast brought to you by aBlogtoWatch.
- Website - https://www.bausele.com/
- Instagram - https://www.instagram.com/bausele/
Check Out This Week’s Sponsors:
Bezel - https://shop.getbezel.com/collections/112
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Marathon Watch - https://www.marathonwatch.com/
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