Superlative

Superlative


WATCHES FOR WOMEN WHO DO MORE WITH ABINGDON MULLIN OF ABINGDON CO.

September 18, 2023

This is Superlative: A Podcast about watches, the people behind them, and the worlds that inspire them. This week on the Superlative Podcast, host and aBlogtoWatch Founder Ariel Adams is joined by Abingdon Mullin, Founder and CEO of Abingdon Co. To start the show Abingdon goes into her backstory as a female pilot who had a need for a pilots watch that was geared towards the women’s wrist, and decided to start a company that would allow her to create the exact piece that she needed. Abingdon gives us all the details on the hurdles that she had to overcome while launching the brand, and why Abingdon Co. is the best choice for an adventurous woman who needs a timepiece that fits their lifestyle. They talk about why quality is of the utmost importance to the brand, and why Abingdon decided to take the leap to start a company that focuses on women's watches specifical as they are a sometimes overlooked aspect of the watch industry when it comes to more utilitarian and capable watches. Abingdon talks about some of the events that Abingdon Co. attends that are not part of the watch industry, and why that has shown to be a good avenue for them to connect to their customers who would actually be using their timepieces in the world daily. Throughout this episode Ariel and Abingdon fully dive into the creation of her brand, the unique and incredibly capable watches they make, and why it's so important for them to represent a part of the watch community that has been neglected for years.



To stay connected with Abingdon and her company:


Instagram @AbingdonCo - https://www.instagram.com/theabingdonco/


Website - https://abingdonco.com/


YouTube - https://www.youtube.com/abingdonco


X (Previously Twitter) @AbingdonCo - https://twitter.com/abingdonco


Facebook - https://www.facebook.com/AbingdonCo/



To check out the ABTW Shop where you can see our products inspired by our love of Horology:


- Shop ABTW - https://store.ablogtowatch.com/



To keep updated with everything Superlative and aBlogtoWatch, check us out on:


- Instagram - https://www.instagram.com/ablogtowatch/


- Twitter - https://twitter.com/ABLOGTOWATCH


- Website - https://www.ablogtowatch.com/



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