How Fitting

How Fitting


Latest Episodes

Expectations Vs. Reality of Fair Trade Manufacturing with Ari Louise of Glean & Grace
October 22, 2024

In episode 105, hear the step-by-step timeline that Ari took to design, launch, and produce her first product for her historically-inspired maternity brand Glean & Grace. In our conversation, she

Valuing The Longevity Of Clothing with Aiste Zitnikaite of Devinto
October 09, 2024

In episode 104, hear how Aiste designs for longevity, how shes learned to do better when it comes to sustainability over the years, and what still needs to happen to make ethical fashion brands viabl

Making The “Right” Next Move For Your Brand with Kristen Chester of Casa Danu
September 24, 2024

In episode 103, Kristen Chester shares the beautiful moments and the uncertain realities of growing a fashion brand. She started Casa Danu after surviving breast cancer which transformed the way she t

What Women Really Think About Pockets According To Research with Aditi Sinha of Point of View Label
September 10, 2024

In episode 102, womens workwear brand founder Aditi Sinha speaks out against pocket inequality for women in the workplace. Hear how she is leveraging extensive research and customer feedback to close

This Fit Is Not For Everybody (and that’s okay) with Kalia Carter of BodyCon The Brand
August 27, 2024

In episode 101, Kalia Carter gets real about the challenges shes faced creating BodyCon The Brand exclusively to fit full-bust women. Shes faced pushback from factories and internet trolls alike for

How These Listener-Favorite Episodes Have Shaped Your Fashion Business
August 13, 2024

Its episode 100 of How Fitting! Each of these conversations with fashion designers and business owners has explored how they create clothing and grow a business that fits their customer, lifestyle,

Prioritizing The People (While Still Being Profitable) with Kat Williford of Pamut
July 30, 2024

In episode 99, Kat Williford recounts how her brand Pamut has shifted over the years to sustain herand now her team through cross-continental moves, hard times, and new family priorities. Kat puts pe

Rethinking Braless Coverage, Comfort, and Clothing with Keona Moy of Vktori
July 16, 2024

In episode 98, hear how Vktori founder Keona Moy is challenging societal norms as well as her own self-limiting beliefs as she grows her braless, bandless, neuro-inclusive clothing brand. Women are to

Innovating Textile Prints For Fashion & Home with Heather Rose Rauscher of Patternier
July 02, 2024

In episode 97, Patternier founder and designer Heather Rose Rauscher gives us a tour of the intricate layers of her innovative artwork and business. Working in the industry for over a decade, shes le

The Price Of Making Sustainable Fashion The Norm with Selina Ho of Recloseted
June 18, 2024

In episode 96, we ask the question: is it possible for fashion brands to be both sustainable and profitable? My guest, Selina Ho, the founder and CEO of sustainable consultancy Recloseted, paints