PR Delivered
Latest Episodes
Episode 32: PR in Croatia (Part 2) - A conversation with PR student Filip Marinović
One of the best parts about teaching is the opportunity to work with young people on building their skills and preparing them for the workplace. So, when I had the chance to do a teaching exchange through the EU’s Erasmus program with a PR school in Croat
Episode 31: PR in Croatia (Part 1) - An interview with faculty at the Edward Bernays University College in Zagreb
As a Croatian-Canadian, Im always eager to visit the country of my birth. And when an opportunity emerged to do a teaching exchange through the EUs Erasmus program with a PR school in Croatia I jumped at the chance.I travelled to the Edward Bernays U
Episode 30: Want to be funny on Twitter? Do your homework. A PR Delivered podcast featuring Kevin Parent, Ottawa Public Health
In the early days of the pandemic, Ottawa Public Health's Twitter account was gaining buzz for the way the social media team was managing the account. It was fun, timely, informative and, most of all, engaging. So engaging, in fact, that the Ottawa Public
Episode 29: Advice for highlighting your diversity - featuring BPR student Michael Jenkins
Building relationships - mino nawendiwin - is the mandate for Humber's department of Indigenous Education and Engagement. One of my fourth-year BPR students, Michael Jenkins, has taken on the role of Indigenous peer mentor with the department of IE&E
Episode 28: A spotlight on Cole Douglas - A passionate (and award-winning) PR practitioner
Cole Douglas's PR journey is an often-used example of a BPR success story. A member of the inaugural cohort of Humber College's bachelor of PR, Cole was a keen and energetic student who was clearly listening in social media class. Before you could say Tik
Episode 27: Telling a wider range of stories - diversity in influencer relations
During the pandemic, the #BlackLivesMatter movement impacted the PR industry by raising awareness of the lack of diversity and ushering in a renewed commitment among practitioners to tell a wider range of stories. Given the prominent role of influencers t
Episode 26: Amplifying the story - The role of social media in journalism
Teaching social media to students across three programs - public relations, digital communications and journalism means that I have to consider the role social media will play in their future careers. While PR and Digi Comm students may become social me
Episode 25: Trends in PR - Why a PR practitioner should care about AI
In this podcast, I wanted to focus on how Martin Waxman identifies trends, keeps on top of trends and why he's decided to delve deeply into artificial intelligence (AI). I also wanted to get his take on what PR students and young practitioners needed to k
Episode 24: Spotlight on Billy Korekiyo - A new practitioner's insights on agency life
When Billy was a student in Humber College's BPR program - he was interested in the automotive industry - and it was his passion that drove him to his first job at Edelman Canada. When asked if you need a passion for an industry to succeed, Billy shared t
Episode 23: Building a trusted reputation - for you and your company
Interac recently placed 8th on Leger Marketing's list of top Canadian companies in their 2021 Reputation Study and 4th overall on Gustavson's 2021 Brand Trust Index. Lauren Mostowyk is Interac's Director of Corporate Communications and on the team that he