Personal Branding for Business

Personal Branding for Business


Latest Episodes

S5,E6 How to do great marketing and build a successful social media strategy with Kunal Mehta
September 10, 2023

In this episode, Kunal Mehta Global Director of Marketing and Communications at dsm-firmenich joins me to tell us more about successful social media strategies. We dive into the basics of marketing, the future of digital marketing, how to build and suppor

S5,E5 How to build and measure a Social Selling program for your business with Max Nkomo & Ronald Thomas
July 16, 2023

In this episode, I speak with Ronald and Max about Social Selling programs. Max & Ronald manage the Social Selling program for Sage, a big tech company. They explain why a program is important, how to build a program, and how you can measure the succe

S5,E4 How to start with advertising on LinkedIn for your business
July 03, 2023

Advertising on LinkedIn, how do you start and what do you need to know? In this episode I explain how to choose the right objective, why you should align your budget and audience, bidding strategies, lifetime budget and ads. Do you want to learn more abou

S5,E3 How to start with posting content for business growth
June 07, 2023

Yes, you've completed and updated your LinkedIn profile and now it is time to start posting!But what should you post? What topics should you talk about and what if you're not comfortable enough to start posting? In this episode, I take you by the

S5,E2 The basics of a good LinkedIn profile
May 17, 2023

In this episode I explain the basics of a good LinkedIn profile to attract customers. I explain how you can leverage your LinkedIn profile picture and video, how to create a banner, write a good About section and add a super valuable CTA. After this I wil

S5, E1 The importance of LinkedIn pages for businesses with Erica Kessler
April 08, 2023

In this episode Erica Kessler joins me to talk about the role that LinkedIn pages play for business. She also explains why C-level presence is so important to stay ahead of your competitors. Erica shares a lot of tips and insights which you can implement

S4,E8 Live on LinkedIn, everyday! With Aramik Garabidian
February 22, 2023

Live on LinkedIn, every day of the last 3 years. Aramik did it, and does. He never skips a day. What does this do for your personal brand and why does he do it? In this episode Aramik shares a lot of very inspiring tips for entrepreneurs to really connect

S4,E7 Does a large following base equals success with Martijn Holtes
February 07, 2023

In this episode I speak with Martijn Holtes. If somebody knows how to do personal branding it's Martijn. I'm always impressed by is inspiring content, especially his carousel posts. Martijn has worked on his personal brand for years and grew strong p

S4,E6 Rehumanize your brand with content marketing explained by Catharina Sartori Mensak
December 12, 2022

What is content marketing and what does it mean for your personal brand? In this episode content expert Catharina explains how content creation works and how you can create a simple but powerful content marketing strategy for your own brand. She also shar

S4, E5 Should being a mom be part of your personal brand with Celine Verhoef
December 06, 2022

Combining family and work, it's hot topic. Especially since Covid. Should being a mom be part of your personal brand? And is it possible not to mention you have kids when present yourself online or is this almost impossible because it is such a large part