Before stepping into dance music as a DJ and Music Producer, Ben Nicky's forte and profession was social media marketing. In this nugget we learn the fundamental philosophies and approaches he learnt from his time as a marketer that he still uses today in marketing his music and brand.

Ben Nicky was named by Armin Van Buuren as the hardest working person in trance and I can understand why, from this conversation for episode 32 - you can hear and feel his ambition, strategy and maturity towards his craft and brand.

This nugget is a clip from episode 032: Ben Nicky. If you are yet to listen to it, make sure to download it and enjoy his wisdom on marketing music and his income streams.

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Your Music Industry podcast is brought to you by Daniel Fish from Liverpool, UK. 

Copyright © 2020 Daniel Fish, Liverpool, UK. All rights reserved.

Credits:

Host: Daniel Fish

Producer: Daniel Fish

Music: Fire by Hale (via SoundStripe)