Yellow Click Road

Yellow Click Road


#22 Entrepreneur Dean Lucas Launches Jorzaky Watches and Google Apps Referral Program

February 11, 2015

On the Road this week we meet another Inspiring Geelong Entrepreneur - Dean Lucas who just launched on Kickstarter a brand new Rugged Watch for men - 'The Warrior' by Jorzaky watches. Listen to the interview to hear Dean's story about how he went from having the idea to launch Jorzaky watches, to designing and developing the Warrior and finally everything that is involved in launching a new product on Kickstarter, which Dean says has been some of his greatest lessons in business.

Dean started his career many years ago as a watchmaker apprentice in Geelong. Once qualified he went on to build out Rip Curl's portfolio of Surf Watches in Torquay and then to Melbourne to work for luxury watch brands TAG Heuer, Zenith, Ebel, Louis Vuitton and Dior. After more than 20 years in the industry, he felt there was something missing and that's where the idea for Jorzaky watches was born.

In the interview you will hear exactly what is that opportunity in the market that Dean discovered and how the Warrior provides the solution. He also shares with us the process of building a full Campaign to launch a new product and Brand, and what are the key skills and partnerships that have helped him get to where he is.

You can find out how Dean's Campaign is going live at Kickstarter or visit the Jorzaky website.

Also in Google Partner news this week Google have announced the Google Apps Referral Program for Partners agencies. This is a program where Official Google Partner Agencies like Yellow Click Road can support Businesses getting setup on Google Apps and also offer them $10 off for the first year!