This show is brought to you by staff and students of Web Marketing Academy (http://webmarketingacademy.in/). This show gives you the latest updates in the digital marketing world in India.

Digital advertising industry is under threat due to ad-blocking softwares. (http://softwares.it/) It means that ad-blockers  are shaking the entire digital advertising industry. Adblockers have created many waves and discussions so far. It has gained more attention since the launch of Apple’s latest operating system in last September because it  supports these kinds of softwares.

Important links for further information :

http://www.ft.com/intl/cms/s/0/f271ac14-6084-11e5-9846-de406ccb37f2.html#axzz3rJBkeoca

http://www.theatlantic.com/technology/archive/2015/10/are-the-ad-blocking-wars-already-over/412327/

http://www.adweek.com/news/advertising-branding/heres-what-happens-when-ad-blockers-publishers-and-agencies-get-together-talk-about-you-know-what-1677
http://digiday.com/publishers/publishers-arm-war-ad-blockers/

If you like to know more contact me at https://ae.linkedin.com/in/onlinemktfather

For those of you who are listening to us and have something to say, you can leave a comment in the comments section below and you could connect with us on Facebook (http://facebook.com/webmarketingacademy) , Twitter (http://twitter.com/wmaindia) . Catch you same time next week.