Unofficial Partner Podcast

Unofficial Partner Podcast


E150: The Bundle #10

March 19, 2021

This is episode 10 of The Bundle, our regular deep dive in to the media rights markets around the world with co-host Yannick Ramcke.


The current conversation is dominated by the huge new NFL domestic rights deals, which were announced formally a few hours after we recorded this episode.


We ask the pros and cons of longer rights contracts and the difficulty facing many OTT streamers in getting stuck in the middle, between going direct to consumer and or doing deals with big media carriers.

We deconstruct Facebook’s approach, comparing it to Amazon. The former wasn’t in the bidding for the NFL, whereas Amazon will be home for Thursday Night Football on Prime in the US.


There’s a bit on F1’s flirting with the idea of a dedicated Amazon channel, ESPN’s National Hockey League multi platform deal for $400million a year and we ask how much of the value of the sports rights market is leaked by pirates.


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Here’s some links to the stories.