Ultimate Guide to Partnering®

Ultimate Guide to Partnering®


188 – March to Inspire – How Can Microsoft Partners Achieve Their Greatest Results Co-Selling?

July 11, 2023
A Microsoft Top Seller Joins Ultimate Guide to Partnering®

With Microsoft Inspire in one week, I’m bringing back this amazing episode to help you better understand from a top Microsoft Seller effective Co-Selling strategies to grow your business. Carson Heady is a best-selling author, award-winning seller, recognized thought leader, and podcast host. Carson joins this podcast to help you learn how can Microsoft Partners achieve their greatest results in co-selling.


Carson Heady has authored four books including “Salesman on Fire” & Birth of a Salesman”. His prolific career includes awards at every level of selling and he consistently ranks as a sales industry thought leader. With over 330K social followers, he has been recognized as the #1 Social Seller at Microsoft. He is also a podcast host, frequent interview guest, and event marketer.


I was excited to welcome Carson to Ultimate Guide to Partnering because partners often miss the key attributes to successful co-selling. Carson is a real-world, “in the trenches” seller and field leader. He understands and articulates what makes a successful sales engagement. In this episode, Carson helps Microsoft Partners better understand how to be most successful partnering with his organization and the Microsoft field organization.


NOTE: This episode was recorded and initially released in October 2022 and does not reflect enhancements or changes to Microsoft’s Partner Program since its recording.


Our First Live Digital Event – “Winning with Ecosystems”

Register here – https://www.learninglibrary.tv/ultimate-partner/3620042


What You’ll Learn
  • How Carson achieved award winning results as a seller and sales leader?
  • Critical advice for Microsoft Partners looking to be achieve their greatest results selling with Microsoft’s Field.
  • Attributes he looks for in a successful seller?
  • Valuable career advice for any aspiring seller.

It was great to feature Carson Heady. I hope you enjoy and learn from this discussion as much as I enjoyed welcoming this extraordinary sales leader to Ultimate Guide to Partnering®.


Quote From This Episode

My advice is to figure out what is your brand? What do you love? What are you passionate about? What’s your superpower? And how can you use your superpower to equate to wins for other people, for everybody you touch. Double down on your network. I wish I’d done that earlier on in my career really minded my network and focused on network and things of that nature. How can I be a better version of myself? How can I say yes to opportunities? How can I solve problems that are out there for my boss, for my leadership team, for other people that I touch?


Other episodes designed to help you decode and sell with Microsoft

Links & Resources