Trailblazing in Agriculture

Trailblazing in Agriculture


Episode 9 | Balance and Success: A Season for Everything

June 22, 2021

During a time when our schedule's are busier than ever, we sometimes wonder if we can achieve success while also finding balance between our personal life and career aspirations. Today's guest reminds us that life is about making choices intentionally and then leaning into them. Life is a juggling act. Sometimes you have to make sacrifices and "there are seasons for everything."


Today's Trailblazer attended Colorado State University (CSU) before becoming Certified Angus Beef’s (CAB) 11th employee. Tracey Erickson has been part of CAB for 29 years. She started as director of international business and has held various positions with the Wooster, Ohio-based organization, including her current role as senior executive vice president of marketing. In today's episode, Tracey discusses her career at Certified Angus Beef, talks about how the brand has evolved over the last three decades, offers advice to those getting their start in the agriculture industry and much more.