Trailblazing in Agriculture

Trailblazing in Agriculture


Episode 2 | Getting Involved and Telling Ag's Story

November 09, 2020

 


How many of us have a desire to get more involved in organizations and make a difference? Or perhaps you’ve been contemplating how to tell your farm or ranch’s story to consumers, but don’t know how to get started. I think many of us can relate to having those feelings from time to time, and that’s why I’m so excited for you to hear from today’s guest.


Robbie LeValley is a rancher, businesswoman and past president of the Colorado Cattlemen’s Association. She also has many years of experience talking with consumers about where their food comes from and dispelling common agriculture myths. In this episode of the Trailblazing in Agriculture podcast, Robbie shares about her family’s cow-calf operation and their commitment to land stewardship, discusses her journey to becoming the second female president of the Colorado Cattlemen’s Association, encourages us all to get more involved in organizations, and gives us insight into her family’s involvement in a USDA beef processing facility and retail store and how that jumpstarted her passion for talking to consumers.


I can’t wait for you to hear Robbie’s story, and I hope you are inspired by Robbie’s passion for dispelling myths and telling agriculture’s story.