The Traffic Jam Podcast: Website Traffic | SEO | PPC | Social Media | Content Marketing | Podcasting

The Traffic Jam Podcast: Website Traffic | SEO | PPC | Social Media | Content Marketing | Podcasting


TJ68 – Joint Ventures – Examples Of Partnerships That Yield Win-Win Marketing Results ~ Andy Hussong

April 07, 2015

Hands down the best way to position yourself in front of other peoples audiences is to get introduced.

When you ""join up” to co-promote with other non-competing businesses who allow you access to their customers, you get introduced to reach your new ideal audience pre approved.

Joint ventures, examples of which are shared in this podcast, are the most highly leveraged (marketing) relationships that allow two businesses to reap the benefits from one set of customers. But because at the core of joint ventures is the requirement to share, JV's are often met with much hesitation and skepticism.

On this show, we dive deep in to joint ventures. We cover the strategy, what makes a good (and a bad) JV partner, how to craft the ‘right’ JV offer and tackle the objections that are holding you back from conducting your own joint venture.Whether you are skeptical or curious abot joint ventures, you’ll find plenty in episode 67.

OUR GUEST:

Andy Hussong is a joint venture specialist from Indianapolis.

He made his name during a 5 year tenure as the affiliate manager for the internet marketer John Reese. He now works with several friends of the Traffic Jam podcast including Ryan Levesque, Todd Brown and Kyle Graham. He comes to Traffic Jam highly endorsed.

Andy owns and operates the website JVAttractionCoach.com aimed at sharing strategies for product owners, JV brokers and affiliate managers. Prior to that Andy ran AffiliateManagementInsider.com from 2009 until 2013.

Andy’s focus is to help online marketers have higher sales every month through coaching, home study programs and consulting. Outside of the marketing arena Andy enjoys coaching baseball and hanging out with his wife, family and friends.
Here are some of the highlights from episode 68 of the Traffic Jam Podcast...

What is a Joint Venture?
Why a JV is Good for You.
Finding the Right JV Partners.
Approaching the Low Hanging Fruit.
Webinars Work for JV!
Overcoming the JV Phobia.
Laying Down the JV Deal.
Co-promoted Benefits.
What Makes a Successful JV Partnership.
You've Got to Do This Now!