Top Marketing Strategies Podcast

Top Marketing Strategies Podcast


TMS021: Leveraging Solo Ads for Traffic, Leads and Sales with Daegan Smith

May 08, 2013

We all know that direct email to our own lists is one of the most powerful ways to generate sales – warm traffic rules! Well, the next best thing is taking your high converting offer to another related and targed email list. That’s exactly what is covered in this episode!


Join us as we dive into solo ad marketing big time with a seven-figure business builder Daegan Smith – a guy that knows a thing or two about solo ad marketing (yeah, he built his entire business on it).


Enjoy the podcast!


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In This Episode

  • We talk about the easiest, fastest and most effective way to start with paid traffic – solo advertising
  • Daegan explains the basic concepts behind solo ad marketing
  • We ask Daegan why he thinks solo ad marketing is one of the best forms of paid traffic
  • Daegan talks about how quickly you can build a business with solo ads
  • Daegan reveals some numbers with a recent case study example
  • Are solo ads just for IM’ers? Hell no! Listen as Daegan explains…
  • Daegan talks about the need for “_____” to make your offers irristible, high optins and incredible click-thrus
  • Write your own solo ad copy? or use the advertisers copy?
  • Daegan revels the one key metric he focuses on for a successful campaign
  • Daegan reveals his formula for delivering value in his email series and webinars
  • Let them win in the “front end”
  • Some tips for framing your offers so that you dramatically increase consumption of your products
  • Daegan talks about how to position your high profit backend from the onset
  • Daegan reveals his approach for emailing his list
  • And much, much more…

Action Items from this Episode

  • Identify 10 potential solo ad providers in your niche
  • Purchase one solo ad drop and get your first squeeze page and offer up
  • Give it a run! Then just “wash, rinse & repeat”

Resources Applicable to this Episode

  • Our Insider’s Club has more than 100 hours of marketing training around every topic you can imagine and costs less than you likely spend at Starbucks each month on top of that we just completed a series of training on paid traffic inside the Insider’s Club as well that will compliment this podcast perfectly!
  • Goto AskMikeandTroy.com and ask us anything marketing related and we’ll replay personally to every question


  • Check out our new TMS Store – we’ve even got some cool new T-Shirts!
  • TheHomeBusinessAgency.com – Daegan’s site, check it out!



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