Dive into the world of clean-label foods with The Fresh Factory (TSXV:FRSH) Co-Founder & CEO, Bill Besenhofer, for a compelling conversation about innovation, leadership, and the future of fresh food.

Bill shares his insights on the evolution of The Fresh Factory and its commitment to sustainable, health-conscious products, including why the company chose to go public on TSX Venture Exchange to meet its growth ambitions.

TSX's George Khalife hosts this conversation and explores Bill's diverse career path, from his early days as a football player at Eastern Illinois University to his roles in venture capital and executive operations. Discover how Bill's passion for mentorship and Lean Six Sigma expertise have shaped his approach to business and helped foster growth in the ventures he manages.