Episode 89 recorded on Thursday 16th February 2012.    We meet with Dave Durazzano of IBM and Elaine Murray from Applicable to discuss the planned rename of Lotuslive, announcements from Lotusphere 2012 and plans for new bundles to clear up a few confusing names…
[Full title: Lotuslive becomes SmartCloud for Social Business. Longer name but less confusion?]
Hosts
Stuart McIntyre (blog | twitter | company) & Darren Duke (blog | twitter | company)
Guests

Dave Durazzano (twitter) is Program Director for IBM SmartCloud for Social Business.  David joined Lotus in 1994 as a technical support analyst, he then went on to co-founded a Lotus Business Partner consulting company and later started a cloud computing services company.  David rejoined IBM in 1999 where he has held several technical leadership roles on the Lotus Notes/Domino, Workplace & Greenhouse teams before shifting his focus in 2007 to contribute to the IBM on-line collaborative SaaS business previously called LotusLive.<br>

Elaine Murray (twitter) is IBM/Microsoft Messaging & Social Collaboration enthusiast at Applicable. A Marketing Manager with a passion to promote powerful collaboration.

Topics
SmartCloud for Social Business

For those new to the community, what is Smart Cloud for Social Business?
IBM SmartCloud portfolio
Formerly LotusLive

New brands to be established in Q1 (next few weeks)
SmartCloud Engage to be key brand, various levels within that
What happens to customers that have LotusLive contracts?

New URL in Q2 – http://ibmcloud.com/social

What is the proposition that SCSB represents?

Many would see Office 365 and Google Apps as the main competitors

What are IBM’s advantages?

Will the iNotes and Connections brand confusion be cleared up?

Yes!

Whats coming in 2012?

Will the newly named IBM Docs be part of SmartCloud too?

Yes, 2H12

Applicable

What does winning the Lotus Award mean for your business?

Tips
Darren:

* There is no privacy on social networks. Yes, they steal your address book. Move on nothing to see here.
* The Xpages Debug Toolbar on OpenNTF from Mark Leusink.

Dave: 

* Start a 60 day trial of IBM SmartCloud for Social Business – See first hand how your business (any size) can leverage the cloud to collaborate with customers, partners, vendors today.   IBM SmartCloud for Social Business Toolkit – Found in IBM DeveloperWorks.  Access the IBM SmartCloud APIs for integration development!

Elaine: 

* Knowledge is Power.. Keep up to date with the customers who visit your web pages and learn more about them and their areas of interest: http://www.trovus.co.uk/