“Technology is nothing. What’s important is that you have a faith in people, that they’re basically good and smart, and if you give them tools, they’ll do wonderful things with them.†– Steve Jobs

This week we met Jake X. Petersen. We learned how he started his company City Communications and how he turned a job out of college into a career. We find out why he changed his business plan a year after opening the business, why he won’t use his customers as guinea pigs, and why it’s people that make City Communications such a strong business.