Welcome to episode 10 of The Atlas Cast for Building Your Business with Archer Atlas: The ABCs of Handling Sales Objections.

In this episode, we’ll cover…

What to do when a prospect does what they normally do--say "NO."
A simple 3-step formula for creating objection-busting rebuttals that turn NOs into YESs.
How to take back control of the conversation after a NO.
Why ABC does NOT stand for "Always be closing," but why you should probably still do it anyway.
The 3 major types of rebuttals (and how to use them effectively).
And much more...