Subscribe to the Show

Subscribe via iTunes

Subscribe via Stitcher

Episode Summary

Everyone knows how important video has been for improving conversions on websites, and now video is coming to the app store. So we brought our friend on to the show to discuss video marketing. Frans van Agthoven has been selling explainer videos in the dutch market for the last 2 years. He has spent countless hours researching what works and what doesn’t and he’s releasing a course on Udemy soon as well.

Frans talks in depth about why you need a video, the different types of video and small ‘brain hacks’ to encourage viewers to tap that precious download button.

You can find him on InstantExplainer.com  or shoot him an e-mail at frans@instantexplainer.com

Items Mentioned in The Show

• 
  
• Cashvertising by Drew Eric Whitman (Book)
  
• Influence by Robert Cialdini (Book)
  
• Scientific Advertising by Claude Hopkins (Book)
  
• Reflector App (If you want to record in-game footage for your video)
  

The post F&J003 – Explainer Videos Masterclass with Frans van Agthoven appeared first on The App Tribe.