Length: 26 min.

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In this podcast, I talk with Scott Abel and Val Swisher, organizers for the Information Development World conference, about the technical writer’s role in the customer experience. The customer experience is a major focus of the Information Development World conference.

The Information Development World conference will be held in San Jose, California on October 22-24, 2014.

Here are some of the topics we talk about in this podcast:

• 
  
• Details about the Information Development World conference
  
• The customer experience focus for the conference
  
• Reasons why the customer experience is sometimes poor
  
• The technical writer’s role and responsibility in relation to the customer experience
  
• Approaching the customer experience with a unified content strategy
  
• Workshops available at the conference
  
• Reasons for organizing a new conference
  

For more information about Scott, see TheContentWrangler.com. For more information about Val Swisher, see ContentRules.com.

For more information about the conference, which sponsored this podcast, see informationdevelopmentworld.com.

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