Tech Douchebags
61: The Savvy YouTuber
In this week’s meeting, Amy Schmittauer of Savvy Sexy Social confronts step six by sharing how she maintains her personal brand on YouTube, overly embraces the commenters on her videos, and her addiction to jump cuts.
In addition, we discuss YouTube as a social platform, the convergence of content and conversation, living vicariously through other people's lives, video pre-roll ads and viewers' ridiculously short attention spans.