In this episode, Dr Jürgen Strauss shares three awesome tools for reading and learning that you will definitely love.

The Tales of Marketing Transformation podcast lays a firm foundation for your marketing journey. In this episode, Dr Jürgen Strauss talks about marketing as the Art and Science of creating and sustaining memorable, remarkable experiences and relationships

Tales of Marketing Transformation, hosted by internationally recognised transformational marketing strategist, speaker and podcaster, Dr Jürgen Strauss. IIn this episode, Jürgen shares his three best tips for getting yourself on any podcast.

Thank you for joining me on the quest to make marketing human again. I’m very excited because from here on, we’re going to do something different for the Tales of Marketing Transformation. Aside from the video, we’ll talk about three different segments:

Do you really know what your dream customer needs? Now that we have absolute clarity about who our dream customer is - who we serve, what drives them, what are their dreams, their desires, their goals and what frustrates them, what challenges they face,

Are you really clear on who your dream client is? In the last episode, we learned about our Lighthouse and the four pillars of our business - our Who, our Why, our What and our How. Now that we have clarity on the foundation - the Lighthouse of our busi

Are you shining your light brightly to be exceptional and to serve your audience? Can they see your light and do they know what that represents? In the last episode, I introduced our Transformational Marketing Blueprint, and, spoke about Marketing as th

What if you had a blueprint for your marketing to guide you on the best path of your marketing journey and allow you to focus on enjoying the journey? In this episode, we’re going to start a series of 13 episodes to talk about the Science of Creating and

Is your customer’s experience consistent with your brand promise? In this episode, I want to explore the idea of the customer experience. Every customer journey can be seen as a set of touch points where each one represents an experience our customers hav

What business are you really in? What's the bridge or the vehicle you provide to take your customer from their before state to their desired after state? Do you know exactly what the before state and after state of your dream customer is? Listen to the p