Switched On Conversations w/ Global Thought Leaders on Digital, Social Media, Technology and Online

Switched On Conversations w/ Global Thought Leaders on Digital, Social Media, Technology and Online


E29: Anthony Owen and Ludwina Dautovic Discuss Central Management of Social Media Assets at Scale

January 29, 2015

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If you're a multi-community business, a franchise or a brand with multiple stores, then managing your social media platforms at scale and having control over your brand management would be a headache! In this episode listen to how Manalto.com is solving all the issues that this market is experiencing.
About Anthony Owen
Anthony is the President and Founder of Manalto and has 20 years’ digital and social media experience across both enterprise and government spanning media agency environments, direct-to-market and client management holding senior sales management and strategic commercial partnership roles.  Anthonyhas a solid history of establishing and building successful sales management capability across leading digital and e-commerce start-ups and media organisations, including OzEmail, BMC Media, Softbank, Sensis, and Groupon, prior to establishing Manalto.
Anthony is recognised by his peers as a leader in the social media and digital media space.  Being one the few remaining people to have worked in the internet and digital space since its beginning in Australia and having seen every generation of digital development from 1996 to today, including several years working in the traditional media space, assisting business develop a digital presence and strategy.  He continues to work in the digital media space.
Anthony is now based in the USA with his family as he continues to grow Manalto and disrupt the market as Social Media for business becomes a mainstream marketing and communication channel.
20 years of digital media experience, Anthony has developed a network of professional that spans the globe which allows him to stay intouch with the latest digital trends and developments.
Key Points in this Episode

How multi-nationals, franchisees and multi-communities can manage their social media platforms across all locations
Create key messaging for all sites
Keep a handle on what the market is saying about your brand nationally and globally
Risk management and quality control
Centralise all social media assets
Set user permissions to suit your business
Gather national and global analytics for all social media

Links we Mention in the Show
www.Manalto.com - Visit their website for a free consultation and more information
For more information on Manalto & to obtain a prospectus please email Nick Reid at Bell Potter  nreid@bellpotter.com.au or call on 02 92558127