• How define what we call their brand story and their financial story and put it together in a nice, clear and concise fashion.
  
• In order to have a really nice good pitch deck, whether to raise capital or sell your company, you’ve gotta be able to tell a really good story in 5, maybe 10 minutes.
  
• Why you don’t want to use spreadsheets and detailed financial forecasts.
  

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Michael is the CEO of Brand Iron where we help clients “Forge Brands and Drive Revenue” We brand and position companies to achieve their desired outcomes.

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