The Business and Marketing Show

The Business and Marketing Show


Psycho-Cybernetics: Michelangelo Lopez with William Wood

March 16, 2015

Tune in to today’s podcast as William Wood interviews Michelangelo Lopez. Learn how Michelangelo has used psycho-cybernetics and personal development to create a successful business enterprise.


Time Stamps for “Psycho-Cybernetics: Michelangelo Lopez with William Wood”

 


3:10—Work from a calm mind

6:15—Makes all the difference

9:29—Before he was a “Rockstar”

12:09—Accessible 22/7

15:22—Finding your own voice

18:24—One specific technique

21:22—Flesh and Blood

23:20—Use your humor

25:31—Play on Offense

28:16—Same as a baby

31:49—If you’re open-minded

34:30—The true meaning of success

37:30—Stream of income


 


 




Personal Development
Finding your self-image, developing your self-image, perfecting your self-image, it will be a catalyst for quicker SUCCESS.

 


If you want to get a copy of the whole transcript from today’s podcast, click the button below:



 


 


Will: Hey, Welcome back to the show. William Wood here. I’m with an awesome guest, Michelangelo Lopez. He and I go back – what? About a couple of years? Is that about right Michelangelo?


Michelangelo: Yeah. Yes. Boy, time flies, doesn’t it Will?


Will: Yeah, it does. I remember when we first met we were there in – was it Chicago? I think it was.


Michelangelo: No. I tell you when we first met. We were in Denver at this speaker’s training.


Will: [Laughing] That’s right.


Michelangelo: Yup.


 


Personal Development


 


Will: That’s right. We were at a little private mastermind, bunch of really high-end business owners, multi-millionaires, top producers – Michelangelo has been invited into this special circle and I was doing a training on influence and absolutely just got along. Immediately he said “Hey, we’re going to get to know each other.†And we have.


And Michelangelo has gone on to just do some amazing things and right before we got online here, Michelangelo was telling me a little bit about some of his own personal philosophies on Personal Development and I think the reason this is so important is that your mind and your mindset will absolutely govern everything else that you do in business and if you can’t get your head around; your mind – so to speak, you’re not going to do that well.


So, tell me Michelangelo, what have you been doing lately to help develop your mind to get your head on the right space so that your business goes the way you want it?


Michelangelo: Sure. Well, like I’ve mentioned earlier, I just turned 49 in December so we’re not getting any younger and I don’t know what clicks – all of a sudden I said “You know what, I need to spend more time on myself. I needed to spend more time on self-development.â€


And I’ve always been an avid reader. I have a beautiful library in my home and that, but as I was sharing this with you earlier it’s always been working on self in between everything else. So, I might get 15 minutes there, I might take two weeks to read a book, I might want to quit you to audio or to some audio I’ve purchased but it’s always in between everything else I was doing.


So about 14 days ago, I committed myself to spend the first 8 hours and I’ve never missed including today. First 8 hours of my day. I get up at 5 in the morning, I go work out and then I come in, I get in front of my computer, I don’t open my email and you know I’m actually going to do Psycho-Cybernetics – that book and the audios and then everything.


I focus on everything that will help me and I’m sharing this with you what a difference has it made, you know, I’m hyper as it is and now it’s actually helped me focus, helped me work from a calm mind and not a race against the clock. What a difference it has made in every aspect of my life.


 


Not Every Email is of the same Level of Importance


 


Will: That’s amazing. I was at Brendon Burchard event, it was about a year ago and he talks about your email inbox being the other people’s priority box. It’s where everybody slings in their stuff at you and my experience has been the same as yours. If I start off my day and I’m writing my email and I’m going for it, I lose track of my own personal compass. I lose track of my direction, I lose track of where I want to go and I end up doing something that somebody else wants me to do.


Michelangelo: William, real quick. I hate to interrupt you. But I’m actually doing a video showing me going out to my actual mailbox like 10 times. Imagine – if you go to your mailbox, checking your mail 10 times, Bam,bam,bam… the time that you just wasted that is the equivalent of going to your inbox – there’s no difference whether it’s a mailbox or inbox. The only things is that – well, I guess we don’t think of this as such or as a time wasted by going to our inbox as you’re a click away but it’s the same thing. So, I’m actually going to do that video. Imagine yourself going to the mailbox 25 times a day, you’re not going to accomplish much.


Will: You’re not going to get much done and you’re going to be at the mercy of whoever is at the other end of the email telling you what it is that they want and what they need. And I’m not saying not to respond your emails, but not every email is of the same level of importance. There’s only a few things every day that we really need to attend to and everything else is just off that ends up detracting us from our focus and our mission. So tell me…


Michelangelo: You know what I’ve learned?


Will: What’s that?


Michelangelo: That email – will be there at the end of the day still. It doesn’t disappear. [Laughing]


 


Psycho-Cybernetics

 


Will: [Laughing] It does not go away. That’s right. Tell me, you’re reading Psycho-Cybernetics right now. What else have you been reading over the last 14 days?


Michelangelo: Basically, this is my 3rd time reading Psycho-Cybernetics then his other book on Psycho-Cybernetics New 2000 and the Psycho-Cybernetics for Selves. I’ve always been a preachers kid, I grew up in a phase movement, you know, naming and claiming and that.


I grew up on a positive home environment and that. And man! The more I learned about the self-image, the more I believe that 99% of our problems are inflicted by our self-image. And most of it is done because we don’t work on our self-image and we just go and live and take a course and what happens, happens.


A lot of times good, a lot of times bad but to be able to control more good into your life is what I’m learning that finding yourself image, developing your self-image, perfecting your self-image if you will, it will be a catalyst for quicker success.


Will: It makes all the difference in the world. It’s like – you can’t fake the personal development. People feel it as they connect with you. They can tell if you’ve been working on yourself and they can tell if you haven’t. And for so many people they’ll sit there and will say “Oh, I don’t have a problem. I’m okay.â€


But all day long, they’re talking negative to themselves. All day long, they’re hearing negative messages. All day long, they got this junk in their head, they never take time to take out the trash and then why is anybody surprised when they’re not getting results?


The fastest way I know to super charge to success is to start with the mindset. You can’t ignore the skills. You can’t ignore the activity. You can’t just sit on the mountain and chant all day and expect millions of dollars to flow in your pocket. But at the same time, if you don’t take care of the mind and my preferences like yours to take care of it first thing in the morning and last thing at night. It makes a massive difference.


So, you’ve been reading in the morning and you’ve been going through some programs. Tell us a little bit about your routine. Like what do you do? You wake up in the morning…


Michelangelo: I wake up in the morning… By the way, I’m a “Juicer” now. Two of my meals of my three meals is juicing which has helped with my diabetes tremendously. So, I get up in the morning, I do my little PX 90 which is a 30-minute workout. I come back, take a shower and sit down in my computer and I just put on my headphones and I listen to the audio on Cybernetics and I have some other audios on the Silver Mind Group. Have you ever heard of that?


Will: Absolutely. Yeah. Sure.


 


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Is watching TV that bad?


 


Michelangelo: Yeah, that was awesome. Joe Silver. I just spend time reading and listening to audios. I do that until 12 o’clock in the afternoon and then if I’m finished whatever I’m doing for work. I go back and listen to more audios.


I don’t listen to music except for classical music. Let me share this with you real quick. You say “What?†Yeah, I don’t. Here’s why. I’m not saying our music is bad. I’m 49 years old; I’m trying to reach at my pinnacle of who I am now not when I’m 80 years old. If you turn on the radio, this is me thinking in the past couple of days, you don’t control the songs there on the radio; you don’t control the lyrics that are being played, believe it or not, it’s my own personal feeling that allows lyrics whether we know it or not can mess up your subconscious because that’s the easiest thing to embed in your brain.


I don’t watch TV. In fact, the last time I watched TV is Netflix and I watched a biography and I watched J.K Rowling biography the Harry Potter writer. That was an awesome story because I was told always read biographies so you can see – and the biggest lesson I learned from biographies is that most people are not an overnight success. They paid their dues. They even had some failures left and right before they got to where they’re at where we see them as stars, – as a success story.


Will: The reality is we don’t see them before their success story because they’re still working on changing their mindset, changing their disciplines, or changing their behavior and this leads to an interesting question and I didn’t know that we’re going to go here but here we are.


You are now very visible, you’ve got a massive following and I want to come back around and talk about that later on but first of, Michelangelo, wasn’t always the Rockstar that he is today. There was a time when nobody know who you were.


What was the process like? Tell us a little bit about your own journey on becoming this very visible, well-known businessman, whose known by people all over the world, doing business on multiple continents and having just this incredible following.


Michelangelo: Voted the number 2 Internet Marketer in 2014 by Home Business Success.


Will: That’s incredible! But you weren’t always there. I mean, your 49 now. You’re massively successful and yet, if we flashback the camera, I don’t know 10 years, 20 years, nobody know who Michelangelo was. Maybe your parents, maybe your church or maybe some people around you. So what was your own personal journey like? Tell me a little about your story.


 


Michelangelo’s Journey to Success

 


Michelangelo: Sure. Out of high school and I was a community college drop-out. I’ve always been a people person. I started off as the community college as the fitness trainer, personal trainee. And from there, I went on to import roses from Ecuador and Columbia and to the United States and that’s about 6 years but when you’re dealing with perishables I was looking for something else.


I answered an ad on Craigslist about how to post an ad on Craigslist somewhere as to where to post in a Craigslist as a Guru. We became good friends. I moved to Sta. Monica California and that when you see Joe Chance when you look back and connect the dots.


It’s an awesome experience and I spent a year with this techie guru literally as my roommate. Which was really to me was the catalysts that launch me to become a successful internet marketer but I think the biggest key if I can point to my success is I’ve always been a people person because no matter what you do in life I believe you’re dealing with human beings and you’ve got to (1) start liking human beings and (2) get good at relationship building.


Will: So, you started off as a personal trainer and you focused in on Craigslist earlier on and building relationships. What was one of your key learning’s in building relationships or working with people?


Michael Angelo: Be accessible. When no one else is accessible, I’m accessible. This is what made me really successful. In an age where you can’t even rent a movie and talk to a human being you’ve got to go to red box. I remember the days when I used to call information 411 just to hear the queue operators voice.


Will: [Laughing]


Michael Angelo: These days you don’t even get that. You get automatic. So people want to connect with flesh and blood. You know, I don’t stay on the phone very long. But they just want to hear your voice. They just want to know you’re real and that’s it. And most of the time, I spend less than 5 minutes on the phone with people directing them where to go. That’s the key.


The key is I’m accessible 22/7. I mean that. No one’s going to call me at 3 o’clock in the morning or 2 o’clock in the morning. So, I can go without saying but the fact that I can say “You know what, I work 22/7†which I really don’t work 22/7 but I’m accessible 22/7.


People loved that because I do what everyone else don’t want to do. Because in this age, I believe – specially with the younger generation, not to knock them down, I believe the trend is try to make as much money as possible while working as little as possible. For me that goes against all the laws of work in the universe. You’ve got to put in your work no matter what it is. Doesn’t mean it’s laborious but you have to put in your hours and time in work.


Will: Sure. So tell me, what was the turnaround point? What was the point where you went from Michelangelo “The Trainer” to Michael Angelo “The Man of Massive Influence?”


Michael Angelo: When I was a trainer, I would do aerobics seminars and it’s called Felling Fat At 40. Another big key to my success is – I don’t know where this came from. Maybe my mom but I’ve always connected with flesh and blood through humor.


I tend to be funny, if you found me on Facebook I’m funny and people love that. If you make someone laugh it’s an instant way to bring their guard down and instant bond. And I’ve always been good at that. Naturally good at that and I don’t know where it came from.


But I can tell you this, that as I aged I got more confident at being me. The real me and not just facade or this who act like they want me to be. So I’m not afraid to speak my mind. I’m not trying to be somebody. Everybody and I’ll get nobody.


I can’t pinpoint but the day I started I became more confident at being me which is what all this self-development I’m in now I’m really focusing on the whole goal is to be the real me and a better me for others and myself and my family. I think that day is when people start following me when I stop trying to be somebody to everybody.


 


Michelangelo’s Advice


 


Will: That’s amazing. This brings us into a bridge right into where we are going here which is you’ve got this massive following. You have, I don’t know how many thousands of people that are checking out your Youtube videos, that are checking out your Facebook wall, check out all of your content that you put out. If you have somebody who is brand new to marketing or they’re newer to marketing and maybe they’re a personal coach or maybe they’re an affiliate marketer, maybe they’re doing any number of things, what it is you would tell the new guy about how to build influence with the large group of people?


Michelangelo: Stick around long enough to find your own personal voice. I was coaching this couple and they’ve been online for a while. They’re affiliate marketers and I said “You know what, if you stick around long enough to find your own personal voice, that voice will go out and then resonate with those who it resonates with.â€


Not everyone else, some people think I talk to fast, some people think I’m arrogant but there’s enough people like me in this world that we can buy and establish a relationship. So finding your own voice, I don’t think people in any marketing offline-online, stick around to what is constantly finding their own voice.


When with first time marketing, we might be mimicking this guru or trying to copy this guru and that’s part of the learning curve or part pf the phases that you have to go to. And then there’s a pieces of all your mentors that you put together and combine with your own voice and your own personality that you finally reached hopefully and that’s when you start getting conversions and following left and right.


Will: So finding your own voice. If somebody is struggling to find their own voice, what are some of the things that you’ve done to help you get in tune with your own voice?


Michelangelo: Work on yourself. Work on your self-image. You can’t find your own voice without working on your self-image. I brought this domain in a long time ago it’s not up for any website it says “Imagine More, Work Less†and I don’t know about a year ago and now it start to makes so much sense.


If I spend more time in my imagination, I spend more time on creative imagination I work less. I’ll be able to work less because that’s what you put out there it comes back tenfold.


In Cybernetics, talks about how will power alone, or the desire alone, or persistence alone, or hard work alone is not going to make you rich. Most people that accumulates incredible amount of wealth did not do it through hard work. That’s hard to believe but it’s true. It came from focused work. It came from being focused.


Will: Focused work and changing the mind. I tell people that if you’ve got a faulty set of principles that you’re working on and you work hard and you get no results. But if you work smart with really solid principles massive success follows you almost instantly.


Michelangelo: I read that. This is really interesting that most incredible wealth is not accumulated by successful people ’til after they’re 40 years old. For me, I’m 49 so that’s pretty cool.


Will: You’re just getting started.


Michelangelo: I’m just getting started. We have to do a lot of unlearning I believe. Specially in my childhood I grew up in a Pentecostal, guys up to the hammer raised upside and down for putting your hand in a cookie jar, that kind of doctrine. I had to do a lot of unlearning. Sometimes, we need to get saved from our own childhood or from our own environment. It takes years to do a lot of unlearning and to come across, that what you need to come across that will elevate to where you need to be. It doesn’t all come at once, in one day or one week – unfortunately.


 


 


One Specific Technique


 


Will: It doesn’t but it does count. If we are persistent. Tell me, you’re talking about self-image, you’re talking about changing your mindset, you’re talking about using the imagination. What’s one specific technique or practice that you’re using today to help you move your mindset to the next level?


Michael Angelo: I practice on creative imagination. I rehearse in my mind my day, I rehearse in my mind the event that I want to be successful in, whether it’s speaking on stage or talking to a big possible recruit or whatever. I rehearse, I play it out on my mind first that way if it will plays out in real life it’s pretty much a dejavu. You’re pretty much comfortable it’s like you’ve been there.


Will: You’re literally imagining what you want and then you’re creating it first in the mind and then living it in real life.


Michelangelo: It has nothing to do with positive thinking. Has everything to do with finding who you are. The true you.


Will: Finding the true you. Now tell me, you have found yourself. You have a strong voice and people flocked you and I’ve watched this over and over again that people looked at you for leadership. What is the key to building a list of followers? Whether it’s on Facebook, whether it’s on email list, what is Michael Angelo’s secret sauce to building a list?


Michelangelo: List building is easy. You just throw money at advertising and you collect the emails and you build the list. That’s the easiest part. Donald Trump spends a hundred thousand dollars in advertising and he’s gonna collect the emails and he’s gonna build the list. That’s the easy part. That’s just a matter of throwing money at the table.


The hard part where success comes in is by getting the flesh and blood behind those emails, behind that list to engage; to convert. That’s the hard part. That’s why someone can do $5000 in advertising and I do $5000 the same advertising and I’ll convert and he won’t convert. Because getting the flesh and blood behind those emails, behind that list to engage, to follow you, to open your emails, to look forward to the next email that’s the part that comes with the learning curve, with learning, with being you, with not trying to be somebody to everybody.


Just talking to your own voice. It’s like this. Groupon is a 1.2 billion dollar a year company and they send eyeballs to the ugliest blue green website in the internet. They collect the emails and they send offers to geographically targeted offers to the flesh and blood behind those emails. Not everyone that receives the email from Groupon buys. But enough people buy to make that 1.2 billion dollar a year company. I’d say 60% of my lists have never bought from me but last year I made over $900, 000 that means enough people on my small list purchased one of my offers to earn me that money. That is pretty powerful.


Will: That is powerful. You’ve said a couple of things that is really different than most marketers that I hear out there. Most marketers are talking about collecting emails, you’re talking about it’s not about the emails it’s about connecting with the flesh and blood behind the email.


Michelangelo: Absolutely because, look, if you throw enough money at the table for advertising. The sear numbers alone William are going to get you some conversions. But not the dramatic conversions that you need to change your lifestyle.


If you spend $10, 000 on advertising of course the sear numbers of spending that much money is going to get someone to buy whatever it is that you’re offering. And I always say this. I’ve been online for years. I have people that date back to my very first tele-seminars back 8 years ago when we still, it’s still not a webinar it’s tele-seminars on the phone. Remember those days, right?


I have people that follow me that long. Here’s why. And this is something that I’m such a true believer in this. I never ever promote the biz I always communicate to video; my video. Me talking in front of the camera. I get them to follow me first and say “By the way, I just happen to be in this one I made my last rodeo.”


So when I get people to engage and follow me they are following me. God knows, business come and go. Bad things could happen and I never in 8 years had a start over. I never had a broke story. I have a hope story, hoping to make more money because those people have been with me for a long time because I make them loyal to me. Does that make sense?


Will: Products come. Products go. Businesses come. Businesses go. Michael Angelo is here to stay.


Michelangelo: That’s what you want. You want them to stay with you and you want them to lean on you. And part of that engagement is making yourself accessible. When someone’s preaching “Oh, I don’t answer the phone.†Pick up the phone. When people are saying “Hey, I’m in the world’s beaches.†I say “You don’t even have a wi-fi on the world beaches. How can you help your team?†[Laughing]


 


 


Flesh and Blood behind those Emails


 


Will:  So you are making yourself accessible, you’re trying to communicate with flesh and blood, you make a lot of videos, you use your humor but what ultimately, what is the approach or what are you doing to be extra compelling when you release that video, when you release that email?


Michelangelo: First of all I worked from the mind frame, William. That 99% of those flesh and blood behind those emails I’ve collected, the person who can genuinely communicate “Hey, I can help you no matter what your in†that’s the person that gets the loyal following. You’re not saying “Hey, join this mother of all programs, I’ve never seen a com-plan like it.” No, I’d say, “Hey, no matter what you’re in I can help you.”


And then you help them and sooner or later they’re going to say “Hey, by the way, what it is that you’re in, Michelangelo? Hey, by the way, I wanna look at your program, Michelangelo.†It happens every time. Everyone else is saying, â€Hey, join the mother of all program.†And I say “Hey, I’m working for the mind frames that are already in something or been beat up by something, I can help you up no matter what you’re in.â€


That’s basically to recruit. Helping them no matter what they’re in. When everyone else is sending out emails communicating “I got the mother of all com-plans”


Will: It reminds me of what Zig Ziglar used to say. “If you help enough other people get what they want, you’ll get everything in this life that you want.â€


Michelangelo: Yeah. And you know what, here’s the truth. 99% of those flesh and blood behind those emails they right off The Jerry Springer Show. They don’t have no business trying to make money online because (1) they need to work on themselves and (2) They’re not even disciplined to work from home. But you have to go to them to get to the William Wood of this world. That’s the key. To stick it out, it’s about sorting; you sort through those people.


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Next Level

 


Will: Let’s direct some specific advice. If somebody wants to take their life to the next level, and next level could be a bunch of things. Next level could be almost declaring bankruptcy and just trying to get started to anywhere where “Hey, I’m stuck to making $30, 000 a month. I wanna make $50,000 a month.†What would you recommend to someone to doing mindset-wise?


Michelangelo: When you reach the mindset that you’re not afraid to lose it all to gain it all, you’ll win. No one has made a successful – in any type of extreme wealth by being conservative or by playing on defense. You have to play on offense. So, when you’re not afraid to lose it all, you’ll gain it all.


I shared this the other day. It’s called the Law of Deviation. If I were to take a quarter and I ask 50 people. I said, “If I flip this coin how many times will land on heads and how many times will land on tails?” Those 50 people would more likely you say 50-50 is wrong. That math has been proven that 49-51% that if you flip it 50 times it will be heads more than tails or tails more than heads.


That’s why most people when they go to Vegas, they lose. Why? Because they will say “Hey honey, I’m just going to take $500 with me to Vegas. That’s all we’re going to spend on gambling.†They set themselves up for failure. Why? Because they didn’t allow the Law of Deviation to kick in. They can sit back that table and they lose. The equivalent of that quarter landing on tails – losing and then they run out of money before the Law of Deviation takes in and flips heads and they start winning. Do you understand what I’m saying? The truth is to make it simple is they don’t bring enough money to Vegas to win. How’s that?


Will: Sure. They’re not bringing enough money. They’re not bringing up enough energy. They’re not bringing up enough effort.


Michelangelo: Exactly. And it’s anything. They’re not bringing enough effort, energy into a business to wait for it to turn around.


Will:  So, one more question…


Michelangelo: Actually, I always wondered why 400 million power bowl ticket has longer lines than a 100 million. I don’t care about the hundred million. [Laughing]I always wondered. It makes sense. Have you seen that? 400 million but if it’s a hundred million, I don’t care.


Will:It’s only a hundred million. I’ll wait ‘till it gets serious money.[Laughing]


Michelangelo: Let me tell you something. Human beings are funny, man. I shared a story the other day how this two aliens come from Mars and they’re here for observatory reasons and they’re taking notes and 3 days to get back to their spaceship and they flight back and Why little Martians what have you learned about Earthlings?


99% of those Martians would say “You know what, we couldn’t tell the difference between the animal kingdom and the humankind.†That’s the truth. The masses are hard to differentiate. Every now and then William, that Martian will come across somewhere bigger than life. Do you ever notice how – do you ever wonder how when we go to a state fair, you’ll see these artist drawing a caricature? You know what I’m talking about? Do you ever wonder why we’re so attracted to that? Because that caricature has exaggerated features of ourselves. Same as a baby. A baby that has big ears, big eyes it brings out the child within us. Every moment, you come across with human being that’s a caricature of themselves.


That’s the key to success. Every successful person is bigger than life. It’s not less easy that they’re bigger than their life but the others are just common. They get up, they go to work, they come home, and they eat, watch TV and then go to sleep. There’s no different. They’re dressed up animals and hunting is easier because they go to local supermarket and send over to the force.


It’s the truth, William. Do some study. I observed this human being. It has to do with working on yourself. Do you know that the mind can’t differentiate between a real memory and a memory that you’ve gathered from a TV show or movie? Is that amazing? You know this? You want to know why people still sad all the time? Because they’ve been watching soap operas and heartbreaks and all that for 20 years.


Will: You’ve got to cultivate the garden of your mind. Whatever you put in comes out.


Michelangelo: And you don’t find that garden on the TV. You say “Well, I watch TV for entertainment.†Man, you can read for entertainment.


Will: Absolutely. I watch TV to distress. What about meditation? What about journaling?


Michelangelo: I don’t want to turn into TV basher but let me tell you right now, that the TV is the worst thing on this whole planet. It hypnotizes the masses. The masses don’t even living in the Now. They’re not. The more that I get reach within and study and spent time with myself the more I’m like “Oh my God, I was one hypnotized guy.â€


Will: We all are. We got hypnotized by our parents, by school, by the television, by radio, by social media and breaking free from that and finding our own voice is one of the most powerful things we can do.


Michelangelo: In school the other day, my little girl, they go to a private school. Very expensive private school. I tell you Will, $20, 000 a year for each of them. I got two kids in there. $20, 000 a year and I have a huge library of alien, you know aliens and Mary says “Hey, my teacher told us that there’s no such thing as aliens.†I’m like “What?†Why couldn’t this teacher say “You know what, the answer is still out there. We’re not sure.†But instead, she gave a definite answer based on her own experience. Amazing! School does more harm for kids than anything. Really. They do.


Will: School can do a lot of damage to kids’ self-esteem and I worked with a lot of clients and I found that a number of them are 50 years later trying to overcome something that happened to them in high school or Junior high or earlier. And the good news is, you can change all this stuff. That the awesome news is we can all change.


Michelangelo: So we spent 40 years of our life learning and the other half unlearning it.


Will: Yeah. You got it man. So any words of advice for people who are trying to make this year, who want to put 2015 on the map. What would you tell him?


Michelangelo: I’ll tell them this. (1) Focus more on yourself that the actual work you’re doing; your pursuing. I would do that and what you’re pursuing will be there; it will get there and by the way, that what you’re pursuing, if you’re open-minded enough may not be. May just be a stepping stone to where you really need to be. I never attached myself to anything. You can’t. It could be just something in passing that I need to know I need to go to experience to get me to where I’m going to be or I need to be. Are you with me?


Will: Absolutely. Point B is just there to lead you to point C.


Michelangelo: And you know what, William, this isn’t a rocket science. I’ve come across this in my 49 years over and over again. Yeah, you got to work on yourself, self-development – guess what, until it suddenly – it clicks on your brain, it’s just for feel good preaching. You know what I mean? When you start saying “Oh my God, this is so true. I have to work on myselfâ€


Guess what, it’s scary to work on your – spend 8 hours a day working on self-development and not trying to create something that’s going to easy monetize. It’s easier and it’s not more directive. “Hey, I’m going to work on this blog. That’s going to make me money.†Where if you work on yourself that’s what you need to have to create that blogs and making money will come a lot easier. Does that making sense?


Will: Absolutely.


Michelangelo: It’s scary because you are letting go and letting God so to speak. You know what I mean? Or whatever you wanna call – your Higher Power.


Will: It’s a leap of faith. It’s a leap of faith to say “If I take the time that I need to get clear. If I take the time that I need to focus in my inner world and my inner vision I may have the ability to go out there and change the world.“


Michelangelo: I think in one of the books or audio talks about how the carpenter. He’ll spend more time on sharpening the sow than he does on actually sowing what he needs to sow.


Will: You know, a few years back…


Michelangelo: That was good William. That was good.


Will: That was really good. A few years back, I was watching this building go up and they dug this intense hole, just like this deep hole and they were spending time just driving this hole down and then there was this pit in the Earth and for months, all they were doing was building the foundation.


And I was thinking it’s going to take them like years to build this building at this point. They were taking time to really make sure that the hole was deepen up that the foundation was built securely enough and then literally within a period of days it seemed floors were going up. One floor. Boom. Two floors. Boom. Three flours. Boom. And the infrastructure, that building raised incredibly fast but if they haven’t taken time to build the foundation the building never would have stood.


Michelangelo: Yeah. I read once that said, the true meaning of success of a successful person is a person who’s doing what he wants to do and not doing what he needs to do to earn living.


Will: You got it!


Michelangelo: That’s true, man. Because there’s a million ways to earn a living and there’s a lot of people that are earning a living and making a good living but they hate their life.


Will: They hate their life. And that’s no way to live. To wake up in the morning, looking yourself in the mirror and say “Not again.”


Michelangelo: Yeah. That’s a dreadful feeling.


Will: That is a dreadful feeling.


Michelangelo: So to answer your question, work on yourself more and everything else will fall in place. Everything. Of course, you just can’t work on yourself and chant at the mountain top. You gotta implement. The implementation will come easier if you work on yourself.


Will: If the saw is sharp the tree falls faster.


Michelangelo: Oh, I like that. Yeah! [Laughing]


Will: This is good stuff, man.


Michelangelo: It’s funny how it takes 40 years, when it takes years to learn to sharpen the saw instead of using the old dove saw.


Will: Yeah, it does.


Michelangelo: And hard work our way into it.


Will: Well some people don’t have a saw. There out there with like a pocket knife trying to widdle a tree away. It can get done but man, it takes a long time. [Laughing]


Michelangelo: Yeah, like I always said, look – I’m 49 years old. I never saw a wheel chair fit in the back of a Lamborghini. I’m trying to get that Lamborghini now.[Laughing]


Will: [Laughing] That’s right. You got a pretty nice car, what are you driving these days?


Michelangelo: I got 3 cars. I got a brand new Z51 Corvette with every option, I have a brand new Land Rover and I have a 1973 Super Beetle with a surf board and real 1973 luggage on top. At the back of it, there’s a sticker that says “Amnesty for Nixon.”


Will: [Laughing]


Michelangelo: And I only play one type of music with the Super Beetle – Beach Boys!


Will:  Nice. And you’re in Florida. How far are you from the beach?


Michelangelo: I’m in New Tampa so I’m like 45 minutes from clear water.


Will: Nice.


Michelangelo: It’s nice but Florida is like , there’s no seasons. We’re like deprived of that. I see some people on Facebook, I have a friend that posted – man, she was shoveling snows like 3 foot high, I’m like – Oh My God!


Will: This year has been really warm for us out here. But Florida is beautiful! I was out there in December and was able to go out to the beach. I was on a different part. I was up in the Port Lauderdale area doing a corporate event where I was the speaker. And it was just incredible to be out there. It was warm, it felt it was like summer time to me in the beach. So you’re in a great place if you like sunshine.


 


CONSISTENCY!

 


Michelangelo: And Will, I wanna do say about the life and blood behind those email? One of the biggest ways to kill your list, to get them to not follow you is by sending a mixed message via an email. I see this all the time. You have to pick a stream of income, whatever that is and you have to make that your last rodeo.


Will:  Consistency.


Michelangelo: That’s huge. I’ve been successful because I’ve never sent out mixed messages. “Hey , this is my last rodeo for now, this is what I’m running with.” If I say “Okay, I’m moving on.” That’s fine but you can’t be sending mixed messages. That’s important. You can’t send mixed messages. And most people send mixed messages because they don’t have confidence in the first message they sent for conversions. The last very important advice – stay consistent with your message.


Will: Stay consistent with your message. Plant your flag. Grow there. Stay there long enough. Put your energy there. That’s awesome advice. Listen, any last words you wanna offer people? Then we should probably wind up here.


Michelangelo:  Yeah. And to recommend a book – Psycho-Cybernetics.


Will:  Psycho-Cybernetics. Go out and buy it right now. Go log on to Amazon. Pull your car over if you’re listening on the road.


Michelangelo: And by the way , William Wood – I spent enough time sharing how someone made some impact in our lives. But, your NLP Training has helped me tremendously.


Will: Thank you.


Michelangelo: I’m not saying that to promote you. I’m saying that’s the truth because I spent time with you on a personal one-on-one. It’s amazing how you look back and say, “Oh my God, Yeah! I learned that from William Wood.” It’s Amazing.


Will: It’s amazing what can be done by taking dedicated time to focus on your mind. So that’s my challenge . My challenge is to go out and buy the book. The man said to buy it. Go out and buy the book today. If you haven’t read it, read it. Get into a personal development program and start cultivating the garden of your mind. Start planting the kinds of crops in your mind that you wanna produce.


Will: So with that, Michael Angelo if people would want to connect with you how should they do it?


Michelangelo: If they want to connect with me? They can go to UOIS.org


Will: Got it. Alright Michael Angelo. Thanks for coming on the show today.


Michelangelo: Thank you William. It’s always a pleasure.


 


 


To get  a hold of Michelangelo directly click HERE.


 


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William Wood and Amir Mahmoud have helped thousands of people achieve massive breakthroughs in their lives. Both share the same mission and a similar vision, wisdom and expertise. You can connect with Will & Amir directly through their Facebook Fan Page.





 



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