As the director of AT services for the Houston Rockets, Keith Jones has seen the entire evolution of sports performance. He knew early on that he needed this team in his corner for the health and safety of the athletes he was caring for.

Building the relationship with the strength coach

There was none

Then I was the strength coach

Then we hired a professional strength coach

Many of them were from colleges or football programs

It was an adjustment for us to learn what we needed from them and the athletes.

Building the relationship from the ground up is crucial for success.

Find out what is important to you

We can Assist each other better by building relationships.

30 – 40 years ago we were fighting each other, muscle head vs medicine.

Let’s sit down and figure out what is needed for success in this situation/sport

If we fail then we will have to fail together.

The ATs need to know that the strength coach can be their ally or enemy.

Get in the same room and work together often.

I love people, I think all ATs love people deep down.

Let me take my skill set and help the people I am passionate about.

In 30 years of NBA experience, my greatest success is collaborating.

Maybe go into the weight room and enter your paperwork to catch what they are doing

Invite them to use your microwave or fridge.

Intentionally cross paths

Be bought into each other’s goals

CHECK YOUR EGO.

In my setting, we spent a lot of nights together on the road and so I tried not to eat alone.  We shared meals and car rides together.

I never really view myself as a leader, I am but do not really look at myself that way.

I want to help, I have learned a lot about what to do and what not to do.

Empathy is important – why are they doing that 

Figure out how you can help.

Transformational and servant leadership combine to make the most sustainable change.

Keith Jones – keith.jones@memorialhermann.org

Jeremy Jackson

Shawn Ready – shawnreadyatc@gmail.com

Ray Olivo – rayolivo1@gmail.com

Dr. Mark Knoblauch – maknobla@Central.UH.EDU

Dr. Layci Harrison – lharris5@Central.UH.EDU

Bob Marley – Bob.Marley@uth.tmc.edu

Dr. Josh Yellen – jbyellen@central.uh.edu

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