Social Pros Podcast

Social Pros Podcast


Latest Episodes

Why Brands Need to Think Like a Creator
December 29, 2023

Social media is bursting full of all sorts of creator content. But what lessons can social media marketers take from influencers? We ask Eric Gray, founder of Maverick Content Studio, on Social Pros.

Social Pros Unfiltered: Seasonal Campaigns, Fandoms, and the Trend to Watch in 2024
December 22, 2023

Join us for another deep dive into social medias burning questions as we welcome Sammy Lent and Zach Fitch to the latest edition of Social Pros Unfiltered. Hear their insights on fandom, why Gen-Zs

Notion's Community-Driven Approach for Social Success
December 15, 2023

Have you heard of Notion? Youve probably already been asked that questionand theres a good chance that its already your second brain. Like all great products, its the community and the users wh

Orangetheory’s Approach to Building A Strong Community on Social
December 08, 2023

How can global brands cultivate a strong sense of community that keeps their audience interested and engaged on social? We ask Anthony Yepez, Associate Director, Social Media at Orangetheory Fitness,

Mastering Employer Branding Through Storytelling
December 01, 2023

Sharing the personal stories behind your brand can empower your employees, build audience connection and attract future talent. But where do you start? Hear top tips from Jonathan Hatch, Talent Brand

Social Pros Unfiltered: Brand Mistakes with Influencers, Trend Hopping, and Cancel-Culture
November 24, 2023

We welcome Anthony Yepez and Mariya Spektor onto our second episode of Social Pros Unfiltered to discuss the hottest topics on social. Hear their thoughts on working with influencers, jumping on trend

Creating Harmony in Creative Work with Joél Leon from New York Times Advertising
November 17, 2023

Jol Leon, Creative Director, T Brand Studio at New York Times Advertising, hits us with some mic drop moments in this episode of Social Pros. He explores how to build more harmony into the creative p

600 Episodes of Social Pros!
November 10, 2023

Its our 600th episode! What better way to celebrate than by inviting former hosts Jay Baer and Adam Brown, and previous guest Allison Day, Senior Manager, Social Media at Reddit, on the show to share

Being Socially Bold with Gabe Gomez at Edelman
November 03, 2023

Being bold on social media isnt always the easiest thing to do. What if you get it wrong? No one wants to go viral for all the wrong reasons, but in this weeks episode, Gabriel Gomez, Account Super

Unlocking Better Partnerships - A Deep Dive with Lucy Quick
October 27, 2023

How can brands build strong, beneficial partnerships with creators? We invite Lucy Quick, Creator Partnerships Manager, Global E-Commerce Operations at TikTok, onto Social Pros to tell us her thoughts