Sales Marketing Profit

Sales Marketing Profit


11 – Triage - Sales Marketing Profit

September 15, 2014

What difference can a 10-minute call do for your business? How do you use this time to qualify your buyers and build trust? Today’s case study talks about building a program and getting the most traction from it.

 

This week in the podcast:

01:28 - Case study: A realtor coach in the U.S.
02:30 - The problem: Launched a program but not enough traction
04:02 - The job doesn’t stop here
05:47 - Do something different
05:56 - How much should you invest?
07:02 - The twists that made him the hero
08:45 - Why it's called a triage call
10:18 - 4 steps that usher clients to the right door
13:12 - Going deep into the triage call
14:07 - 9 steps of the triage framework
22:33 - Do this to make people take a particular action
25:50 - Doing it the first time
26:40 - Making re-assessments
28:28 - Finding the right match
30:06 - Big lessons
31:35 - Action steps

 
Download the PDF case study
 

Tweetables:

Do the triage call. [Click To Tweet]
You are the leader – do the assessment. [Click To Tweet]
Pick the best clients. [Click To Tweet]
Teach and sell. [Click To Tweet]

 

Feel free to comment below

 

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