Mark Ramsey Media LLC

Mark Ramsey Media LLC


Latest Episodes

Why Talk Radio is “Mad as Hell”
March 21, 2014

Why is Talk Radio so angry? And does it remind you of anything? Particularly a certain classic film, released in 1976 and called Network? You know the one. With the scene featuring a waterlogged anchorman played by Peter Finch, desperately imploring his f

Clip Interactive: Making Your Radio Mobile App Better
February 10, 2014

If you’re like me you get an empty feeling from too many radio mobile apps. The addition of podcasts and social links can’t mask the fact that the app is often little more than the audio stream with a fresh face. But is that all radio mobile apps shou

And Radio’s Best Chance for the Future is…
January 13, 2014

If there’s one book this year that best sums up what the radio industry has to do to compete in a world of infinite choice, it’s this one: Blockbusters: Hit-making, Risk-taking, and the Big Business of Entertainment. It’s a heavily resea

What Should AM Radio Do?
November 13, 2013

In this short video, I spell out what AM should do to continue to thrive. Hint: The answer’s not going to come from our friends in Washington D.C. What does it mean to be in the “AM Radio Business” – and is that even the one you&#8

The Future of Radio is at the LA Podcast Festival
September 26, 2013

Or at least it could be…if anyone from radio is paying attention. What is the LA Podcast Festival? It’s a fan appreciation event packed with live performances from the biggest names in comedy podcasts, and it happens October 4-6 in Santa Monic

What Radio Talent Can Learn from Improv
September 10, 2013

What can radio talent learn from the masters of comic improv? A lot, it turns out. In one of the most enjoyable conversations from hivio 2013, the radio ideas festival, I talked with Gary Kramer, Artistic Director of the National Comedy Theatre in New Yor

Revealing Radio’s Social Media Opportunity
September 04, 2013

SoCast is a company that integrates radio and social media to make the distinctions transparent across platforms. In other words, SoCast makes radio social. Not only does SoCast social media-enable all your online radio content, they can even provide an a

What Broadcasters MUST Do in the Online Radio Space
August 28, 2013

What is REALLY going on in the online radio space in local markets all across America? Triton Digital Chief Strategy Officer Patrick Reynolds lifts the veil on one local market, San Diego, at hivio 2013. In this presentation, Patrick brings us up to date

Newspaper Lessons in Transformation for Radio Broadcasters
August 22, 2013

Newspaper publishers are leading the transformation of media in large part because no corner of the media establishment has been so thoroughly disrupted. Invariably, that means some in the industry will become leaders while the rest become followers and e

What Google+ and Hangouts can do for Radio Broadcasters
August 14, 2013

Among the presenters at this year’s hivio radio ideas festival were two Google execs: Gabriela D’Addario and Maggie Ferrante. They are part of the team introducing media companies to Google’s social and communication platforms: Google+ a