In this episode of the Prime Partners podcast, Daniel Burrus, a leading futurist and business strategic advisor, shares how to gain a competitive advantage by anticipating future opportunities through trends and disruptions. Daniel emphasizes the importance of being an anticipatory organization rather than a reactionary one and outlines the concept of hard trends vs. soft trends that give us insight into the future. Discover resources and insights on how your business can take advantage of opportunities in your market with an anticipatory mindset.

Time Stamps

• 00:00 Introduction and background on Daniel Burrus
• 01:10 What is a futurist?
• 03:42 What does it mean to be anticipatory?
• 08:08 The power of AI and getting started with it
• 16:01 The difference between hard trends and soft trends
• 20:10 Is every trend an opportunity?
• 25:20 How can businesses start moving from reactionary to anticipatory?