#PPCChat Roundup - Behind the Scenes of Paid Search

#PPCChat Roundup - Behind the Scenes of Paid Search


Latest Episodes

EP277 - PPC Freelancing & Consulting
January 24, 2024

#ppcchat Slack discussion that runs on Tuesdays at 5pm GMT - Led by Julie Bacchini (@NeptuneMoon)Q1 Are you currently, or have you ever, worked as a PPC freelancer or consultant? If so, how many years have/did you work in that type of set up?Q2 How di

EP276 - PPC Testing in 2024
January 17, 2024

#ppcchat S)lack discussion that runs on Tuesdays at 5pm GMT - Led by Julie Bacchini (@NeptuneMoon)Q1 How do you think testing in PPC has changed in the last few years? Does it differ by platform?Q2 How are you approaching testing these days? Does it d

EP275 - What's On Our Mind This Week?
January 10, 2024

#PPCChat Slack discussion that runs on Tuesdays at 5pm GMT - Led by Julie Bacchini (@NeptuneMoon)Q1 What is on your mind in PPC this week?Q2 Performance Max - strategies and will it be the one campaign to rule them all thread. Discuss.Q3 Getting the

EP274 - Ginny Marvin Q&A
December 20, 2023

Q1 from Fraser Andrews: Are there any more insights as to extra brand safety controls for Pmax on the horizon?Q2 from MarkBPPC on Twitter: I have no words to describe how bad Google Ads support is. Are there any plans to improve it ... or is support bei

EP273 - PPC holiday Wishlist
December 13, 2023

#ppcchat S)lack discussion that runs on Tuesdays at 5pm GMT - Led by Julie Bacchini (@NeptuneMoon)Q1 What is on your holiday wish list for PPC platforms?Q2 What is on your holiday wish list for PPC clients or stakeholders? What do you wish they knew,

EP272 - Solving Common PPC Issues
December 06, 2023

#ppcchat Slack discussion that runs on Tuesdays at 5pm GMT - Led by Julie Bacchini (@NeptuneMoon)Q1 What are the most common PPC strategy or execution issues you run across these days?How do you address PPC strategy or execution the issues you find?W

EP271 - Post Black Friday Weekend Review
November 29, 2023

#ppcchat Slack discussion that runs on Tuesdays at 5pm GMT - Led by Julie Bacchini (@NeptuneMoon)Q1 Did you run any promotions for Black Friday and/or Cyber Monday this year? If so, for what types of products or services?Q2 How were the results of yo

EP270 - Best Strategies for Holiday Season
November 15, 2023

#ppcchat Slack discussion that runs on Tuesdays at 5pm GMT - Led by Julie Bacchini (@NeptuneMoon)Q1 What type of PPC are you working in right now (Ecomm, B2B, B2C, Small Business, etc.)?Q2 Ecomm PPCers - What is your strategy for this BFCM, holiday a

EP269 - Whats Hapenning in PPC
November 08, 2023

#ppcchat Slack discussion that runs on Tuesdays at 5pm GMT - Led by Julie Bacchini (@NeptuneMoon)Q1 What PPC news from the last few weeks (or months) has you most excited?Q2 What PPC news from the last few weeks (or months) has you most worried or co

EP268 - Performance Max & Demand Gen in Google Ads
October 25, 2023

#ppcchat Slack discussion that runs on Tuesdays at 5pm GMT - Led by Julie Bacchini (@NeptuneMoon)Q1 Are you currently using Performance Max in your accounts? If so, for how long and in what industries?Q2 How has PMax performance been for your account