Podcast Episode 27 : Mobile Conversion Tracking Made Easy

Google has proven itself time and again to be one of the best friends advertising could possibly have. Off-line activities such as buying done in stores or even visits alone may soon be tracked. It may seem extraordinary but Estimated Total Conversions, a new tool to enhance campaigns, makes this possible. One feature is cross device conversions that will be trackable....

Source: http://ppcadsthatsell.com/mobile-conversion-tracking-made-easy/

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