Persuasion by the Pint

Persuasion by the Pint


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340: How to Revive Older Products. More Breakthrough Advertising and Craft Beer

January 23, 2024

On this episode, well get into more discussion of the classic bookBreakthrough Advertising.

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Persuasion by the Pint
By Jonathan Taylor and Sean McCool
Discussing Human Behavior and the Methods Used to Influence Us Everyday
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