Owning Your Own

Owning Your Own


037: Billboard and Twitter Partner, Google Alerts and Fine Dining Data

April 22, 2014


Listen on iTunes | Listen on Stitcher


In a hallmark moment, Billboard and Twitter are now joining forces, that are the implications of this and what impact will it have on the music industry as a whole?  Find out our opinions and discover clever marketing by restaurants and how to stay in touch with the Google world on Owning Your Own!



  • Updates! - Interesting news from across the web
  • The Finger – Restaurant That Google’s Their Customers
  • The Toolbox – Google Alerts
  • Bass Salary – Billboard and Twitter are Becoming Buddies


  • Outro Song (Alan) – Lisa’s Song (Remix) by Dr. Nigel



Send questions, comments, suggestions or love to podcast@owningyourown.com


Episode 037 Nugs of Knowledge


  • Perhaps the OYO Digest. (3:35)
  • Facebook offering stats on video plays from Facebook uploaded videos. (5:15)
  • LinkedIn now has 300 million members.  Get on it!  (6:15)
  • “Whilst” and Josh “Wh”ittle!  Shot out to Josh Whittle for listening to all our episodes from our previous show and all of our current Owning Your Own podcasts! (7:45)
  • Eleven Madison Park is the fine dining establishment that’s gaining information about their customers to personalize the dining experience. (9:14)
  • Andrew owns CorkHunter.com FYI. (10:00)
  • Personalized music experience for example, can be utilized by gaining insight into customer data from search engines. (11:20)
  • A personalized filter bubble is one of the things that can limit what you discover; if it’s constantly catering to what you already know. (12:10)
  • “Sorry we’re full tonight” – customer data could be used to discriminate as well. (13:10)
  • Special thanks to the WaveApps team for giving us love on Twitter even without us reaching out. (16:15)
  • Google alerts allows a user to find where on the internet a brand or set of words is being mentioned and notify you at a set frequency. (18:00)
  • We’re betting Waveapps used Google alerts to see who was discussing their product.  (18:40)
  • Andrew created a Google Alert or “Owning Your Own”.  It takes approximately 1 or 2 minutes to set up a Google alert. (22:22)
  • Billboard and Twitter and joining forces!  What are the implications of this? (24:00)
  • Billboard integrates with Myspace, Spotify; rivals if iTunes.  (28:20)
  • Plays and Shares – new forms of media metrics that have evolved with internet media distribution. (27:10)
  • Twitter users sent over a billion tweets about music. (29:05)
  • Sign of the music industry embracing the new technology. Definitions of success in music has shifted. (31:20)
  • Internet is leveling the playing field to some degree; lesser-known artists can get good distribution without record label support. (32:30)
  • NY-gel or Ni-gell?  (34:20)
  • The outro song is a remix of a song by a group called Ror-shak and the singer on Lisa’s song is Lisa Shaw. (36:00)


 



037: Billboard and Twitter Partner, Google Alerts and Fine Dining Data was first posted on April 22, 2014 at 4:20 am.
©2014 "Owning Your Own - Business and Marketing Podcast". Use of this feed is for personal non-commercial use only. If you are not reading this article in your feed reader, then the site is guilty of copyright infringement. Please contact me at podcast@owningyourown.com