NevilleHobson.com

NevilleHobson.com


Latest Episodes

Making NFTs as easy as shopping in a store
January 21, 2022

One of the difficulties with NFTs for most people is understanding precisely what they are and what they mean to a purchaser. Even the name from which the initialism is derived – ‘non-fungible token‘ – sounds like so much techno-ba

Pivoting the FIR podcast
January 11, 2022

When Shel and I started the For Immediate Release podcast, usually abbreviated to ‘FIR,’ in January 2005, we […]

Pivoting the FIR podcast
January 11, 2022

When Shel and I started the For Immediate Release podcast, usually abbreviated to ‘FIR,’ in January 2005, we had a big vision for it. We wanted to have a conversation about topics that interested us at that intersection of business, communicat

FIR ZoomChat 6: Short Memories
May 03, 2020

Last Thursday, Shel and I recorded the sixth weekly ZoomChat where we engage in informal discussion with FIR listeners. Each episode is typically up to an hour although I’m usually there only for the first 30 minutes (part of my Zoom fatigue managem

FIR Zoom Chat 5: How We’ll Get Back to Work
April 26, 2020

The fifth weekly Zoom Chat featuring listeners and FIR co-hosts Neville Hobson and Shel Holtz. Our primary discussion continues to focus on coronavirus and lockdowns, and how communicators, businesses, and whole industries – automotive and airlines

FIR 194: The Great Toilet Paper Shortage of 2020
April 25, 2020

The April episode of “The Hobson & Holtz Report” continues the coronavirus theme from March with conversations about… Our experience being Zoombombed The role of social media during Covid-19 How toilet paper companies are responding to online critici

FIR 193: Zoombombing and other Coronavirus Tales
March 24, 2020

The March episode of “The Hobson & Holtz Report,” aka FIR 193, is a coronavirus communications special with Neville and Shel discussing these topics: How Shel and Neville’s respective organizations are communicating during the outbreak A study finds

FIR 192: The latest employee revolt
February 26, 2020

The February episode of “The Hobson & Holtz Report” features Neville and Shel discussing these topics: The Houston Astros’ owner hosts a clinic on how not to deliver an organizational apology Oracle workers are the latest to engage in employee activi

SDF 32: When Henry VIII met Dr Strangelove
February 16, 2020

If historical analogies provide the measure of a man, then Downing Street henchman-in-chief, lead iconoclast and perpetual ideas recyclist “Classic Dom” Cummings is doing a spectacularly good job, writes Thomas Stoeckele introducing the show notes for ep

FIR 191: Two decades in 2.5 hours
January 21, 2020

In what may be the longest single episode of a podcast ever, Shel and I present observations and prognostications from 17 of the smartest communication professionals in the business. (But when you consider that we covered 20 years in 2 hours and 20