The Bacon Podcast with Brian Basilico | CURE Your Sales & Marketing with Ideas That Make It SIZZLE!

The Bacon Podcast with Brian Basilico | CURE Your Sales & Marketing with Ideas That Make It SIZZLE!


Episode 735 – How To Treat Your Content Like You Are An Artist? What’s Your Canvas?

December 13, 2021




Recently, we watched this documentary film where acclaimed French artist JR confronts prejudice and uplifts communities through larger-than-life art. He uses photography, and prints large murals and pastes them on buildings and landscapes. His art is stunning and visionary


We are painting our home after 20 years. Our contractor John Monaghan is an artist. He paints over the old Faux paint, sees the flaws in the walls, patches them, paints the patch, and then finishes the 2nd coat.


I said to him… “Did you know you are an artist? Your medium is  a monochrome color, and your canvas is drywall, wood, and more!” He said, “I never really thought about it that way, but you are RIGHT!”


Based on that conversation, I have started to understand that when I work with my contractors or myself to create content, I could look at each as them as a form of ART creation:


  • Print & Text
  • Graphics & Photography
  • Audio
  • Video
  • Social Media
  • Data

This episode will explore how to view even the most simple communication method as a form of art creation… You ARE an artist!!



Content = Art?

How are you using your creativity, to paint like an artist to get your messages, seen, hears, consumed, and measured?




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