Executives at the Edge

Executives at the Edge


Telecom Carrier Insights: Deciphering Network Evolution

April 11, 2024

Vertical Systems Group Principal and Co-Founder, Rosemary Cochran, explores how telecom carrier landscapes are adapting to evolving enterprise network trends and shifting network paradigms. With ethernet’s enduring relevance and SD-WAN’s evolution into SASE, how do emerging technologies like SSE influence the competitive dynamics within the carrier landscape and which providers are leading the charge? 



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In this Executives at the Edge episode, host Pascal Menezes explores these topics and more with Rosemary Cochran of Vertical Systems Group:



  • How are carriers adapting to meet the increasing demands for connectivity in enterprise networks? 

  • How do catalysts such as cost, control, and cybersecurity influence enterprise network migration strategies? 

  • How are carriers integrating SD-WAN and SASE into their service offerings? 

  • What strategies are carriers employing to address the growing concerns around cybersecurity in enterprise networks? 

  • What innovations or technologies are carriers implementing to address the changing needs of enterprise networks?
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About Our Guest

Rosemary Cochran, Principal and Co-Founder, Vertical Systems Group


Rosemary is a Principal and Co-Founder of Vertical Systems Group, a research and advisory firm focused on delivering in-depth analysis, defensible statistics, and market share results for enterprise connectivity services and solutions. Her expertise covers Carrier Ethernet, Layer 2/Layer 3 services, SD-WAN/SASE, business Fiber and Wavelength deployments, Cloud and Data Center connectivity, service migration trends and LSO/SDN/NFV solutions.

Since founding the company, Rosemary has worked with network service providers, equipment vendors, financial entities, large enterprises, and industry organizations. Sourced for her insight on business networking trends and emerging technologies, she also participates at industry forums and conferences on these topics. Rosemary was chosen by Fierce Telecom as one of the top ten Women in Wireline, and was also recognized among the 25 Unsung Heroes of the Internet. 

Rosemary is a graduate of Northeastern University. Her prior experience includes marketing director at a venture-funded network equipment company, and technical and sales management positions at network services firms.

Executives at the Edge podcast is brought to you by MEF, an industry association of 200 service, technology, and cloud providers who together accelerate enterprise digital transformation.



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