The first guest on Masters of Brands Season 1 is Karan Kumar. Karan is someone whom you would refer to as 360 degrees marketer. He has led large FMCG brands, successful retail lifestyle brands, has undertaken big-ticket sales roles in highly competitive markets and is an acclaimed marketing thought leader. Currently he is the Head of Brand & Marketing at Fabindia.
During the discussion, he delves deep into the fundamentals of branding like an experienced professor and then shifts quickly to the market realities like a seasoned brand marketer. I did suggest him to write a book on branding and I hope someday he will take it seriously.
You can listen to the episode by clicking on the player below or by subscribing to the podcast through iTunes or any other podcast app.
Karan is also an avid blogger and maintains an inspiring blog at https://boldermarketing.wordpress.com. Do check it and out.
You can continue to stay in touch with Masters of Brands by sharing your email ID below. I have a zero spam policy, so you will only get two types of mails from me – Update on content and request for feedback. And don’t forget to recommend us to your friends by using the share options in the audio player below.