This is Marketing Podcast
Building Surveys for Market Reserch
I’m not an expert in how to correctly build survey, but like many things in my career, I’ve learned by doing. In this podcast, I discuss in detail a market survey I am building to use at the University to better understand our brand, reputation and the buying decisions of students. I talk about using survey gizmo, and how that has allowed me to understand the impact of the questions that I am asking.