This is Marketing Podcast

This is Marketing Podcast


Chatbots for Your Business

February 06, 2018

What is a Chatbot? How can a Chatbot help my business? All great questions, and all topics that I cover in this week’s episode. Chatbots are nothing new, but like with any technology they are becoming increasing important for our content strategy and communication strategy. With an increase in social media communications, our customer service team might not be big enough to handle all the communication that we have every day with our customers. Chatbots can help fill in some of those frequently asked questions, and provide a real 24/7/365 support line. I think they offer a lot more than that, including data that can help us produce other valuable content for our customers.