Do you check in with your customer? Ever? Too often what happens is focus shifts to getting new customers at the expense of the old. Think how annoyed we all get when Cable and Cellular companies offe

Acquire, Convert, Repeat - Part 2

Brands, Data, Marketing and Story

As if the title wasn't enough to suck you in there is more from this much requested repeat guest. Her latest book's title is You Don't Suck - Your Copy Does - 60 Kick-Butt Lessons on Copywriting, Busi

Having sold a business I can tell you that it is not just all about business issues like M&A, finances, contracts, staff, clients, branding and a few other things. What many never talk about is the em

Everyone talks about goals when they are starting out but do all goals matter equally? Are some dreams versus goals? Do all goals need to be done right now or do some need to wait because you need to

What if you could turn upside down how you think about adding new partners and clients? What if you decided to create a business to help others do that? And what if that wasn't how you originally thou

When one door closes walls open up

Discussing real world experiences of an American in Russia investigating the Russia Mafia

Do you have a rogue personality?