GAMUT: Idealliance Printing & Packaging Podcast
57: Realistic and Objective Expectations for Buyer and Brand Color Acceptance
March 31, 2020
David Hunter, the co-founder and principal at ChromaChecker discusses a critical and often overlooked metric used to predict and quantify print buyer's expectations for color.
A global technical podcast featuring guests from around the world, GAMUT is focused on bringing the industry highly informative, technical leading practices and initiatives on: brand management, measurable supply chain management programs, global print st
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