The IAB Australia Podcast

The IAB Australia Podcast


Latest Episodes

Digital Advertising Talent: Shortages & Opportunies with Peter Barry & John McNerney
August 17, 2021

The current boom in the digital advertising industry along with experienced industry talent moving home to other markets due to COVID...

Listen Up: The Power of Audio Creative - with Ralph van Dijk of Eardrum
March 18, 2020

Audio has made a serious comeback and advertisers are coming around to its ability to reach captive audiences. There is a massive...

Safety first: Social Video & Brand Safety - with Brian Quinn of OpenSlate
February 27, 2020

As investment in social video advertising increases marketers and agencies are looking for new ways ensure their brands are in suitable...

How Media Investment Can be a CFO's Best Friend - with Justin Papps & Dan Robins of PwC
February 10, 2020

In this episode we talk to Justin Papps and Dan Robins from the CMO Advisory practice at PwC Australia on the current state of...

Digital Marketing Identity Solutions - with Travis Clinger from LiveRamp
January 14, 2020

The methods that marketers, agencies and publishers are using to target and measure digital ad campaigns continues to evolve. In the...

Riding a Programmatic Wave - with Colm Dolan of Publift & James Prier of Beachgrit
December 11, 2019

In the last episode of the year we talk to Colm Dolan, CEO and Founder of Publift, and James Prier, General Manager at Beachgrit. We...

Digital Out of Home Advertising in Australia - with Yun Yip of MediaMath and Steve Geelan of oOh!
November 03, 2019

Out-of-home (OOH) advertising as we know it has been around since the early 1800s but has recently gone digital - and it's quickly...

Growing Up Outside The Valley: Un-American Thoughts & Perspectives on Digital Advertising & Trust - with Index Exchange
October 21, 2019

Index Exchange started as a small self-funded tech company in Canada and now has 12 offices across seven countries. IAB CEO Gai Le Roy...

Data: Collection, Segmentation & Consumer Privacy - w Suzie Cardwell of News Corp
October 03, 2019

In the latest podcast IAB CEO Gai Le Roy talks to Suzie Cardwell, General Manager, Data Solutions at News Corp, about data, how it's...

The How & Why Behind Marketing Metrics - with Dr. Ofer Mintz of UTS
September 23, 2019

Soft or hard metrics? Do more metrics translate into business success? What dictates the metrics you use to measure your spend? In this...