Rick Watson is the CEO and Founder of RMW Commerce Consulting, LLC, a boutique strategic eCommerce consultancy based in New York City. He provides advice and guidance to firms across the eCommerce industry, primarily in the areas of Direct-to-Consumer operation build-out for investors and the C-Suite, B2B marketing for software and service firms, and strategy regarding eCommerce marketplaces. 

How to get started on your direct-to-consumer journey.

1 - Expected investment levels.

2 - Aligning your investors.

3 - Choosing your channels.