Welcome, listeners, to the 57th episode of Freedom Ocean. This week Tim and James delve into the topic of social media - how they use it, how most people use it, and how you can get the most value from your time on social channels.

 

 

 

 

 

 

 

 

 

 

 

 

In the episode:

* Do James and Tim ramble too much?
* How location can impact product quality
* The role of social media in business
* How James and Tim use social channels
* How to increase your click-through rate on Facebook
* Creating versus consuming and why this is killing your profits

 

 

 

 
 
 

 
 

 
 

 
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Transcription:

 
Tim:                 Good Day Misters and welcome back to episode 57 of your favorite internet marketing podcast FreedomOcean. I am Timbo Reid and right there over the ocean in Manila is…
James:             James Schramko, that’s me!
Tim:                 Right! I’d catch you out every time and we’re on video this time.
James:             Well, I’m watching you pointing at me and I’m just wondering are you going to. Now, I’ve got someone send me an email the other day, Timbo, and he said he listens to us while he’s jogging and that we stuff around too much in the beginning. We just ramble about stuff. We don’t get to the meat and potatoes fast enough. And he compared it to a couple of other podcasts where they’re punchy with the business content. Now, I replied back and said, ‚Listen, I don’t know if you are our perfect audience because I think people like some of the banter but I’m not sure and I don’t know what your take on that is so if you want to put it out to the audience?
Tim:                Yeah, I think that’s really interesting. I’ve got a number of points of view on that, one is that you can go with we and you can go on too much, not you specifically but podcasters, I think in general can go on too much and I often when I’m podcasting both with this show and my other show is, I think about what commercial radio do. You know, how straight to the point they are. Now, I don’t like commercial radio but I also think sometimes podcasters can go the other way and just blabber because we don’t have producers.
James:            When you say commercial radio though, do you mean like FM? Because I know AM, like they’ve got listeners calling in and they’re always very serious and talking about politics and stuff.
But, FM like your mate, Jules Lund or whatever, they talk about crap. They just like, It’s mostly just ramble and filler.
Tim:                That’s the expectation but you got to be clear, the expectation of Jules’ show on fox FM Hello Jules, is that it is that it is rambling, I don’t know, some people would think it’s crap.
James:            It is. They’re pranking and they talk about just weird stuff like dating and stuff.
Tim:                That’s what people expect. People come on to this show expecting to learn and grow their business.
James:            Do they though? Are we hard core business or are we edgy-tainment? Because here’s the thing, you’ve got a business-focused podcast and I’ve got a business-focused podcast aside from this. So, I directed this guy there and said, ‚Hey, you should check out my other podcast or Tim’s other podcast‛. Because that’s where, that’s the meat and potatoes stuff.