Founder FM

Founder FM


(FFM58) Laurent Le Pen: How to Raise $1,000,000 on Kickstarter

May 05, 2017

My next guest on Founder FM took a $3,000 marketing budget and turned it into $1,000,000 on the crowdfunding website Kickstarter. He wanted to raise $100,000. He got 10 x that amount and, over 20,000 emails from wannabe customers who couldn’t get enough of the product. In this interview, CEO and Founder of OMate, a wearable technology company based out of China, Laurent Le Pen, shares his insights on how he crushed Kickstarter, how he raised $100k for 3% of his company and how he’s scaling the business through partnership. Being a good entrepreneur means knowing your own strengths and weaknesses. We'll explore Laurent's own take in this interview. So, let’s go to Shenzhen, China to meet French Entrepreneur Laurent Le Pen and take a journey into the world of wearable technology here on Founder FM.