196-2: Turning A Blog Into A Business with Bjork Ostrom
Bjork Ostrom is a co-owner of a few businesses with his wife Lindsay. They started a food blog a few years ago and decided to maximize it's potential. After 5 years they built Pinch of Yum up to 5 million page views and launched an accompanying membership site that has over 2,000 members. In this interview we talk about a wide range of things that have led to their impressive levels of success in such a short period of time. Something that really stands out to me during this interview is the level of business competence that Bjork posseses.