Ensightium

Ensightium


002: Everything You Need to Know for Successful Branding

January 19, 2017

021: Ignoring Business Etiquette Will Cost You Time and Sales 021: Ignoring Business Etiquette Will Cost You Time and Sales021: Ignoring Business Etiquette Will Cost You Time and SalesToday, our Pro Tip focuses on business etiquette and why it is important for business owners, professionals and executives to achieve greater business and career success. Joscelyn Davis, the president and chief strategist of JADE Strategies, Inc., is a highly...
Read More 016: Boss Up: How to Transition from Business Owner to CEO 016: Boss Up: How to Transition from Business Owner to CEO016: Boss Up: How to Transition from Business Owner to CEODo you remember the moment you decided to launch your business or to become a business owner? Do you remember the myriad of decisions you had to make? Specifically, how did you decide on your new title of president, managing partner, founder or CEO? Whatever your...
Read More 015: Excellent Customer Service Should Be Your First Focus 015: Excellent Customer Service Should Be Your First Focus015: Excellent Customer Service Should Be Your First FocusCustomer service is personal for your clients and customers. There are many benefits when businesses provided exceptional, excellent or even good, customer service. Yet, many business owners don’t consistently focus, monitor or improve their customer service. In...
Read More 011: Capacity, Cash Flow and Calculated Risks 011: Capacity, Cash Flow and Calculated Risks011: Capacity, Cash Flow and Calculated RisksGrowing or managing your business can be a daunting challenge. Keeping customer acquisition and opportunity costs low is extremely important for sustainable business growth and revenue generation. Today, we will unpack how to assess business opportunities and...
Read More 010: 10 Awesome Lessons from the Best Global Brands Part 2 010: 10 Awesome Lessons from the Best Global Brands Part 2010: 10 Awesome Lessons from the Best Global Brands Part 2I hope you have been able to incorporate lessons from last week’s episode. Today, we will continue to examine lessons from the 10 Best Global Brands. As a reminder, the 100 Best Global Brand valuations by Interbrand, a global branding consultancy, are distributed...
Read More 009: 10 Awesome Lessons from the Best Global Brands Part 1 009: 10 Awesome Lessons from the Best Global Brands Part 1009: 10 Awesome Lessons from the Best Global Brands Part 1In today’s episode, we will examine lessons from the 10 Best Global Brands as valuated by Interbrand, a global branding agency. The 10 Best Global Brands provide invaluable lessons for growth-minded entrepreneurs and small business owners. The lessons will help you...
Read More 004: Supercharge Your Executive Brand 004: Supercharge Your Executive Brand004: Supercharge Your Executive BrandToday, we will explore the executive brand strategies used by influential CEOs to increase their top-line revenue, gain access to more deal flow and bring in bigger dollars. When you think of branded CEOs, many come to mind, including Steve Jobs (Apple), Richard...
Read More 003: How to Attract Awesome Talent with a Powerful Employer Brand 003: How to Attract Awesome Talent with a Powerful Employer Brand003: How to Attract Awesome Talent with a Powerful Employer BrandGrowing your business is no small feat and requires several critical resources. And chief among them is highly qualified talent that can help address new client demands, new marketplace realities and modify internal processes to cost-effectively deliver new...
Read More 002: Everything You Need to Know for Successful Branding 002: Everything You Need to Know for Successful Branding002: Everything You Need to Know for Successful BrandingIn today’s highly competitive marketplace, differentiating your company, products and services is a business imperative. Oftentimes, small business owners and entrepreneurs struggle to develop sound strategies to successfully compete. Here’s where a proactive and...